<?xml version='1.0' encoding='UTF-8'?><?xml-stylesheet href="http://www.blogger.com/styles/atom.css" type="text/css"?><feed xmlns='http://www.w3.org/2005/Atom' xmlns:openSearch='http://a9.com/-/spec/opensearchrss/1.0/' xmlns:georss='http://www.georss.org/georss' xmlns:gd='http://schemas.google.com/g/2005' xmlns:thr='http://purl.org/syndication/thread/1.0'><id>tag:blogger.com,1999:blog-8758498562472112406</id><updated>2011-11-21T20:47:45.763-08:00</updated><category term='south australia'/><category term='Hard Yakka'/><category term='creative'/><category term='AFL'/><category term='Dream Team'/><category term='adelaide'/><category term='blokes stuff'/><category term='menswear'/><category term='charity'/><category term='Bosch'/><category term='FOOTBALL'/><category term='golf'/><category term='Wilson Everard'/><category term='cinema'/><category term='retail'/><category term='Honda'/><category term='tiger'/><category term='advertising'/><category term='computers'/><category term='melbourne'/><category term='television'/><title type='text'>Wilson Everard Advertising</title><subtitle type='html'>Wilson Everard is a full service advertising agency based in Melbourne Australia.</subtitle><link rel='http://schemas.google.com/g/2005#feed' type='application/atom+xml' href='http://wilsoneverardadvertising.blogspot.com/feeds/posts/default'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default?max-results=100'/><link rel='alternate' type='text/html' href='http://wilsoneverardadvertising.blogspot.com/'/><link rel='hub' href='http://pubsubhubbub.appspot.com/'/><author><name>james</name><uri>http://www.blogger.com/profile/12108151316006156472</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='22' height='32' src='http://3.bp.blogspot.com/_AhRHAL2MAVA/SST3K0aZHSI/AAAAAAAAAAg/iCc6PGzeZG8/S220/a7.jpg'/></author><generator version='7.00' uri='http://www.blogger.com'>Blogger</generator><openSearch:totalResults>32</openSearch:totalResults><openSearch:startIndex>1</openSearch:startIndex><openSearch:itemsPerPage>100</openSearch:itemsPerPage><entry><id>tag:blogger.com,1999:blog-8758498562472112406.post-670678481729864378</id><published>2011-11-21T20:46:00.001-08:00</published><updated>2011-11-21T20:47:45.774-08:00</updated><title type='text'>Wilson Everard launches the ultimate tool box!</title><content type='html'>&lt;a href="http://1.bp.blogspot.com/-rYJpqaRUbnI/TsspaYz2UEI/AAAAAAAAAE4/sK0fkRpe-9M/s1600/Sojo%2BBUS%2B2b.jpg"&gt;&lt;img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;width: 320px; height: 226px;" src="http://1.bp.blogspot.com/-rYJpqaRUbnI/TsspaYz2UEI/AAAAAAAAAE4/sK0fkRpe-9M/s320/Sojo%2BBUS%2B2b.jpg" border="0" alt=""id="BLOGGER_PHOTO_ID_5677677288543899714" /&gt;&lt;/a&gt;&lt;br /&gt;&lt;a href="http://2.bp.blogspot.com/-GcchrMDCmrs/TsspS899nGI/AAAAAAAAAEs/CYg06eHiy3U/s1600/SJ%2B3049%2BTradie%2BEyelite.jpg"&gt;&lt;img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;width: 214px; height: 320px;" src="http://2.bp.blogspot.com/-GcchrMDCmrs/TsspS899nGI/AAAAAAAAAEs/CYg06eHiy3U/s320/SJ%2B3049%2BTradie%2BEyelite.jpg" border="0" alt=""id="BLOGGER_PHOTO_ID_5677677160811043938" /&gt;&lt;/a&gt;&lt;br /&gt;Using the theme line “Hard working underwear”, Wilson Everard has launched a new campaign for Tradie by Sojo.&lt;br /&gt;&lt;br /&gt;“We needed a campaign that would appeal to both sexes as women often buy the underpants for their men” said Sojo marketing manager Ben Goodfellow. “And judging by the response we’ve been getting the cheeky campaign is working its pants off!”&lt;br /&gt;&lt;br /&gt;The launch campaign includes the Herald Sun and Daily Telegraph, bus backs in Melbourne and Sydney and EyeShop panels outside BigW stores in Melbourne, Sydney, Canberra and Brisbane.&lt;br /&gt;&lt;br /&gt;For more information please contact Nick Hickford on 03 9867 5100.&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/8758498562472112406-670678481729864378?l=wilsoneverardadvertising.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://wilsoneverardadvertising.blogspot.com/feeds/670678481729864378/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=8758498562472112406&amp;postID=670678481729864378' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/670678481729864378'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/670678481729864378'/><link rel='alternate' type='text/html' href='http://wilsoneverardadvertising.blogspot.com/2011/11/wilson-everard-launches-ultimate-tool.html' title='Wilson Everard launches the ultimate tool box!'/><author><name>james</name><uri>http://www.blogger.com/profile/12108151316006156472</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='22' height='32' src='http://3.bp.blogspot.com/_AhRHAL2MAVA/SST3K0aZHSI/AAAAAAAAAAg/iCc6PGzeZG8/S220/a7.jpg'/></author><media:thumbnail xmlns:media='http://search.yahoo.com/mrss/' url='http://1.bp.blogspot.com/-rYJpqaRUbnI/TsspaYz2UEI/AAAAAAAAAE4/sK0fkRpe-9M/s72-c/Sojo%2BBUS%2B2b.jpg' height='72' width='72'/><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-8758498562472112406.post-9202715240700248345</id><published>2011-10-17T20:25:00.000-07:00</published><updated>2011-10-17T20:26:58.553-07:00</updated><title type='text'>After 21 Years, A new Boss!</title><content type='html'>&lt;a href="http://3.bp.blogspot.com/-cdDKxzqBOig/Tpzx8kmCa_I/AAAAAAAAAEY/qDtm2g0qgQ4/s1600/nick%2Bhickford.jpg"&gt;&lt;img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;width: 320px; height: 215px;" src="http://3.bp.blogspot.com/-cdDKxzqBOig/Tpzx8kmCa_I/AAAAAAAAAEY/qDtm2g0qgQ4/s320/nick%2Bhickford.jpg" border="0" alt=""id="BLOGGER_PHOTO_ID_5664668454242905074" /&gt;&lt;/a&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;This week there is a new face at Wilson Everard - Nick Hickford has arrived to take up the role of CEO.&lt;br /&gt;&lt;br /&gt;David Mattingly has been urging us for at least 10 years to get one so we’ve finally taken his advice.&lt;br /&gt;&lt;br /&gt;As you would expect, it has taken us over 12 months to find the right bloke and convince him to make the move.&lt;br /&gt;&lt;br /&gt;Nick was previously in a similar position for almost 9 years at The Bridge - a highly successful marketing and advertising consultancy here in Melbourne.&lt;br /&gt;&lt;br /&gt;Prior to that he was in brand management at National Foods, Eveready Energizer and Sanitarium before ending up as Berri’s Director of Marketing.&lt;br /&gt;Originally from the client side as you can clearly see, Nick describes himself, somewhat self effacingly, as a “marketer who knows advertising”.&lt;br /&gt;&lt;br /&gt;At Wilson Everard, Nick will be very “hands-on” as he can conduct workshops with client marketing teams, mentor client and agency staff and advise on marketing strategies, their implementation and ultimately, ad campaigns.&lt;br /&gt;We think Nick will be the “Yin” to the Wilson Everard “Yan” and will ultimately make this agency an even better business partner for our clients.&lt;br /&gt;&lt;br /&gt;You can contact Nick on 0411 698 438 or at nick.hickford@wilsoneverard.com.au&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/8758498562472112406-9202715240700248345?l=wilsoneverardadvertising.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://wilsoneverardadvertising.blogspot.com/feeds/9202715240700248345/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=8758498562472112406&amp;postID=9202715240700248345' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/9202715240700248345'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/9202715240700248345'/><link rel='alternate' type='text/html' href='http://wilsoneverardadvertising.blogspot.com/2011/10/after-21-years-new-boss.html' title='After 21 Years, A new Boss!'/><author><name>james</name><uri>http://www.blogger.com/profile/12108151316006156472</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='22' height='32' src='http://3.bp.blogspot.com/_AhRHAL2MAVA/SST3K0aZHSI/AAAAAAAAAAg/iCc6PGzeZG8/S220/a7.jpg'/></author><media:thumbnail xmlns:media='http://search.yahoo.com/mrss/' url='http://3.bp.blogspot.com/-cdDKxzqBOig/Tpzx8kmCa_I/AAAAAAAAAEY/qDtm2g0qgQ4/s72-c/nick%2Bhickford.jpg' height='72' width='72'/><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-8758498562472112406.post-423106823147282513</id><published>2011-09-28T21:24:00.000-07:00</published><updated>2011-09-28T22:14:10.841-07:00</updated><title type='text'>Wilson Everard help Ted's Cameras capture life!</title><content type='html'>Ted's Cameras general manager Nic Peasley has announced a major rebranding initiative, accompanied by a return to Television advertising. In his new role heading up Ted's following the retirement of Richard Robertson, Nic Peasley said “We have spent 12 months researching and modelling a new brand position with our partners at Wilson Everard and have commenced the rollout this month.” “Research showed that brand recognition for Ted's is extremely high, in fact the highest of any camera retailer in Australia, as is the trust factor in terms of product knowledge and making the right recommendations.” “We need consumers to see and feel how the right choice of camera combined with a full suite of photofinishing options will help them capture life the best possible way.” Ted's TV campaign is supported by extensive catalogue distribution and national press.&lt;br /&gt;&lt;br /&gt;&lt;object width="320" height="266" class="BLOG_video_class" id="BLOG_video-a947bdedd774ead6" classid="clsid:D27CDB6E-AE6D-11cf-96B8-444553540000" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"&gt;&lt;param name="movie" value="http://www.youtube.com/get_player"&gt;&lt;param name="bgcolor" value="#FFFFFF"&gt;&lt;param name="allowfullscreen" value="true"&gt;&lt;param name="flashvars" value="flvurl=http://v13.nonxt1.googlevideo.com/videoplayback?id%3Da947bdedd774ead6%26itag%3D5%26app%3Dblogger%26ip%3D0.0.0.0%26ipbits%3D0%26expire%3D1330352112%26sparams%3Did,itag,ip,ipbits,expire%26signature%3D1AA122C7B095FD8BFDAA57DBD39591887203C00D.14E9A8262A52FF4AB3E77446FBF9CF232C0EAEEB%26key%3Dck1&amp;amp;iurl=http://video.google.com/ThumbnailServer2?app%3Dblogger%26contentid%3Da947bdedd774ead6%26offsetms%3D5000%26itag%3Dw160%26sigh%3Dk1hgSuuF3rgotz5_EiAHvGEqYKo&amp;amp;autoplay=0&amp;amp;ps=blogger"&gt;&lt;embed src="http://www.youtube.com/get_player" type="application/x-shockwave-flash"width="320" height="266" bgcolor="#FFFFFF"flashvars="flvurl=http://v13.nonxt1.googlevideo.com/videoplayback?id%3Da947bdedd774ead6%26itag%3D5%26app%3Dblogger%26ip%3D0.0.0.0%26ipbits%3D0%26expire%3D1330352112%26sparams%3Did,itag,ip,ipbits,expire%26signature%3D1AA122C7B095FD8BFDAA57DBD39591887203C00D.14E9A8262A52FF4AB3E77446FBF9CF232C0EAEEB%26key%3Dck1&amp;iurl=http://video.google.com/ThumbnailServer2?app%3Dblogger%26contentid%3Da947bdedd774ead6%26offsetms%3D5000%26itag%3Dw160%26sigh%3Dk1hgSuuF3rgotz5_EiAHvGEqYKo&amp;autoplay=0&amp;ps=blogger"allowFullScreen="true" /&gt;&lt;/object&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/8758498562472112406-423106823147282513?l=wilsoneverardadvertising.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://wilsoneverardadvertising.blogspot.com/feeds/423106823147282513/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=8758498562472112406&amp;postID=423106823147282513' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/423106823147282513'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/423106823147282513'/><link rel='alternate' type='text/html' href='http://wilsoneverardadvertising.blogspot.com/2011/09/wilson-everard-help-teds-cameras.html' title='Wilson Everard help Ted&apos;s Cameras capture life!'/><author><name>james</name><uri>http://www.blogger.com/profile/12108151316006156472</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='22' height='32' src='http://3.bp.blogspot.com/_AhRHAL2MAVA/SST3K0aZHSI/AAAAAAAAAAg/iCc6PGzeZG8/S220/a7.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-8758498562472112406.post-8958521217711398958</id><published>2011-08-24T00:08:00.000-07:00</published><updated>2011-08-24T00:10:09.289-07:00</updated><title type='text'>Wilson Everard goes Solar!</title><content type='html'>In another new business win, Wilson Everard is helping Akora Energy create a disturbance in the green power market with their new campaign for solar.com.au. The TV commercial which started running on Sunday features a power meter spinning in reverse and is supported by an online search campaign with ReachLocal to help generate leads.&lt;br /&gt;&lt;object width="320" height="266" class="BLOG_video_class" id="BLOG_video-36e2847cd55a1219" classid="clsid:D27CDB6E-AE6D-11cf-96B8-444553540000" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"&gt;&lt;param name="movie" value="http://www.youtube.com/get_player"&gt;&lt;param name="bgcolor" value="#FFFFFF"&gt;&lt;param name="allowfullscreen" value="true"&gt;&lt;param name="flashvars" value="flvurl=http://v1.nonxt8.googlevideo.com/videoplayback?id%3D36e2847cd55a1219%26itag%3D5%26app%3Dblogger%26ip%3D0.0.0.0%26ipbits%3D0%26expire%3D1330352112%26sparams%3Did,itag,ip,ipbits,expire%26signature%3D73F56298B1147F06752DD636D4A9ECA8245236DF.34D030165373BC83AC71F88A3B45D8BB223E8A65%26key%3Dck1&amp;amp;iurl=http://video.google.com/ThumbnailServer2?app%3Dblogger%26contentid%3D36e2847cd55a1219%26offsetms%3D5000%26itag%3Dw160%26sigh%3DiX-uT0_vV3DrM0_8WskVI2ApqJI&amp;amp;autoplay=0&amp;amp;ps=blogger"&gt;&lt;embed src="http://www.youtube.com/get_player" type="application/x-shockwave-flash"width="320" height="266" bgcolor="#FFFFFF"flashvars="flvurl=http://v1.nonxt8.googlevideo.com/videoplayback?id%3D36e2847cd55a1219%26itag%3D5%26app%3Dblogger%26ip%3D0.0.0.0%26ipbits%3D0%26expire%3D1330352112%26sparams%3Did,itag,ip,ipbits,expire%26signature%3D73F56298B1147F06752DD636D4A9ECA8245236DF.34D030165373BC83AC71F88A3B45D8BB223E8A65%26key%3Dck1&amp;iurl=http://video.google.com/ThumbnailServer2?app%3Dblogger%26contentid%3D36e2847cd55a1219%26offsetms%3D5000%26itag%3Dw160%26sigh%3DiX-uT0_vV3DrM0_8WskVI2ApqJI&amp;autoplay=0&amp;ps=blogger"allowFullScreen="true" /&gt;&lt;/object&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/8758498562472112406-8958521217711398958?l=wilsoneverardadvertising.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://wilsoneverardadvertising.blogspot.com/feeds/8958521217711398958/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=8758498562472112406&amp;postID=8958521217711398958' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/8958521217711398958'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/8958521217711398958'/><link rel='alternate' type='text/html' href='http://wilsoneverardadvertising.blogspot.com/2011/08/wilson-everard-goes-solar.html' title='Wilson Everard goes Solar!'/><author><name>james</name><uri>http://www.blogger.com/profile/12108151316006156472</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='22' height='32' src='http://3.bp.blogspot.com/_AhRHAL2MAVA/SST3K0aZHSI/AAAAAAAAAAg/iCc6PGzeZG8/S220/a7.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-8758498562472112406.post-2204662730402787826</id><published>2011-08-23T23:51:00.000-07:00</published><updated>2011-08-24T00:00:50.477-07:00</updated><title type='text'>Wilson Everard retains Autobarn creative account</title><content type='html'>Wilson Everard retains Autobarn creative account After a lengthy review process Wilson Everard has retained the Autobarn creative account and re-launched the brand with the first in the series of animated TV commercials in time for the peak selling period around Father’s Day. The first character is a Chrysler ‘Mobster” using the theme line “Autobarn. Cars love it”. More characters will be released in the future.&lt;br /&gt;&lt;object width="320" height="266" class="BLOG_video_class" id="BLOG_video-bd30fbaa0ac24bed" classid="clsid:D27CDB6E-AE6D-11cf-96B8-444553540000" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"&gt;&lt;param name="movie" value="http://www.youtube.com/get_player"&gt;&lt;param name="bgcolor" value="#FFFFFF"&gt;&lt;param name="allowfullscreen" value="true"&gt;&lt;param name="flashvars" value="flvurl=http://v6.nonxt4.googlevideo.com/videoplayback?id%3Dbd30fbaa0ac24bed%26itag%3D5%26app%3Dblogger%26ip%3D0.0.0.0%26ipbits%3D0%26expire%3D1330352112%26sparams%3Did,itag,ip,ipbits,expire%26signature%3D5D8F6788B575F444E08051254BD2FC90DAC1DAAD.3500CFF61D4386FEA70C91D12EA043030A66A2E6%26key%3Dck1&amp;amp;iurl=http://video.google.com/ThumbnailServer2?app%3Dblogger%26contentid%3Dbd30fbaa0ac24bed%26offsetms%3D5000%26itag%3Dw160%26sigh%3DiRME5GSSZ8UNTFd75li2lIwA-6c&amp;amp;autoplay=0&amp;amp;ps=blogger"&gt;&lt;embed src="http://www.youtube.com/get_player" type="application/x-shockwave-flash"width="320" height="266" bgcolor="#FFFFFF"flashvars="flvurl=http://v6.nonxt4.googlevideo.com/videoplayback?id%3Dbd30fbaa0ac24bed%26itag%3D5%26app%3Dblogger%26ip%3D0.0.0.0%26ipbits%3D0%26expire%3D1330352112%26sparams%3Did,itag,ip,ipbits,expire%26signature%3D5D8F6788B575F444E08051254BD2FC90DAC1DAAD.3500CFF61D4386FEA70C91D12EA043030A66A2E6%26key%3Dck1&amp;iurl=http://video.google.com/ThumbnailServer2?app%3Dblogger%26contentid%3Dbd30fbaa0ac24bed%26offsetms%3D5000%26itag%3Dw160%26sigh%3DiRME5GSSZ8UNTFd75li2lIwA-6c&amp;autoplay=0&amp;ps=blogger"allowFullScreen="true" /&gt;&lt;/object&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/8758498562472112406-2204662730402787826?l=wilsoneverardadvertising.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://wilsoneverardadvertising.blogspot.com/feeds/2204662730402787826/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=8758498562472112406&amp;postID=2204662730402787826' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/2204662730402787826'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/2204662730402787826'/><link rel='alternate' type='text/html' href='http://wilsoneverardadvertising.blogspot.com/2011/08/wilson-everard-retains-autobarn.html' title='Wilson Everard retains Autobarn creative account'/><author><name>james</name><uri>http://www.blogger.com/profile/12108151316006156472</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='22' height='32' src='http://3.bp.blogspot.com/_AhRHAL2MAVA/SST3K0aZHSI/AAAAAAAAAAg/iCc6PGzeZG8/S220/a7.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-8758498562472112406.post-332364287102635231</id><published>2011-06-16T18:24:00.000-07:00</published><updated>2011-06-16T18:29:36.397-07:00</updated><title type='text'>HoMedics massages sales with a new TV campaign</title><content type='html'>HoMedics has launched a new campaign on Pay TV to promote its foot, neck and back massagers. Created by Wilson Everard Creative Directors Jeremy Wynne and Justin Groves, the campaign features three 15 sec TVC’s, each with a simple, memorable twist. &lt;br /&gt;&lt;br /&gt;“Getting noticed in the aggressive retail market is harder than ever, particularly in the area of electrical goods where everyone is slashing prices and producing TV ads that scream at the public. Since the launch of the campaign, we’ve heard that people have been specifically mentioning the ads when they’ve gone in store to buy the product.” said HoMedics boss Paul Harrison. “It’s just the kind of cut-through we were looking for. As a company that’s constantly improving and updating its product line-up, it’s also good to know that the commercials have been designed to accommodate new product models as they come along.”&lt;br /&gt;&lt;br /&gt;&lt;object width="320" height="266" class="BLOG_video_class" id="BLOG_video-34f991bd4761e1cc" classid="clsid:D27CDB6E-AE6D-11cf-96B8-444553540000" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"&gt;&lt;param name="movie" value="http://www.youtube.com/get_player"&gt;&lt;param name="bgcolor" value="#FFFFFF"&gt;&lt;param name="allowfullscreen" value="true"&gt;&lt;param name="flashvars" value="flvurl=http://v12.nonxt1.googlevideo.com/videoplayback?id%3D34f991bd4761e1cc%26itag%3D5%26app%3Dblogger%26ip%3D0.0.0.0%26ipbits%3D0%26expire%3D1330352112%26sparams%3Did,itag,ip,ipbits,expire%26signature%3D13A8D23D1B75A05E23FF33310A3014EDC5393C44.5D5FCC532F059783F21D714A2F84D1F597A1E0B2%26key%3Dck1&amp;amp;iurl=http://video.google.com/ThumbnailServer2?app%3Dblogger%26contentid%3D34f991bd4761e1cc%26offsetms%3D5000%26itag%3Dw160%26sigh%3D-sQOqxrSpMpmDj5UpK4XdiyA3Ng&amp;amp;autoplay=0&amp;amp;ps=blogger"&gt;&lt;embed src="http://www.youtube.com/get_player" type="application/x-shockwave-flash"width="320" height="266" bgcolor="#FFFFFF"flashvars="flvurl=http://v12.nonxt1.googlevideo.com/videoplayback?id%3D34f991bd4761e1cc%26itag%3D5%26app%3Dblogger%26ip%3D0.0.0.0%26ipbits%3D0%26expire%3D1330352112%26sparams%3Did,itag,ip,ipbits,expire%26signature%3D13A8D23D1B75A05E23FF33310A3014EDC5393C44.5D5FCC532F059783F21D714A2F84D1F597A1E0B2%26key%3Dck1&amp;iurl=http://video.google.com/ThumbnailServer2?app%3Dblogger%26contentid%3D34f991bd4761e1cc%26offsetms%3D5000%26itag%3Dw160%26sigh%3D-sQOqxrSpMpmDj5UpK4XdiyA3Ng&amp;autoplay=0&amp;ps=blogger"allowFullScreen="true" /&gt;&lt;/object&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/8758498562472112406-332364287102635231?l=wilsoneverardadvertising.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://wilsoneverardadvertising.blogspot.com/feeds/332364287102635231/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=8758498562472112406&amp;postID=332364287102635231' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/332364287102635231'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/332364287102635231'/><link rel='alternate' type='text/html' href='http://wilsoneverardadvertising.blogspot.com/2011/06/homedics-massages-sales-with-new-tv.html' title='HoMedics massages sales with a new TV campaign'/><author><name>james</name><uri>http://www.blogger.com/profile/12108151316006156472</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='22' height='32' src='http://3.bp.blogspot.com/_AhRHAL2MAVA/SST3K0aZHSI/AAAAAAAAAAg/iCc6PGzeZG8/S220/a7.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-8758498562472112406.post-7272035551365553886</id><published>2011-05-23T21:55:00.001-07:00</published><updated>2011-05-23T21:55:21.326-07:00</updated><title type='text'></title><content type='html'>&lt;strong&gt;Vale Bill Hunter -The Big Aussie&lt;/strong&gt;&lt;br /&gt;&lt;br /&gt;I knew Bill Hunter was the future 'face of BHP' after seeing The Dismissal –his portrayal of Rex Connor was a tour de force. &lt;br /&gt;&lt;br /&gt;Two years later we were in Karratha and Mt Newman in WA making the first of what would be a mammoth (for the ad industry), thirteen ads for BHP around the nation and around America.&lt;br /&gt;&lt;br /&gt;Each ad was written for Bill –all sixty seconds and with plenty of 'space'. Mike Brady had written the score for a TAA pitch years before and we took it over as the unofficial BHP 'anthem'.&lt;br /&gt;&lt;br /&gt;But Bill was the heart and soul of the campaign –I wrote every ad but Bill's delivery made every ad believable. &lt;br /&gt;&lt;br /&gt;Most were shot by DOP/Director Ian Baker whose eye always captured the romance of even the toughest environments. &lt;br /&gt;&lt;br /&gt;Bill was a great storyteller and as such they weren't really ads at all but a sort of Australian Industrial Geographic. &lt;br /&gt;&lt;br /&gt;Over three years we spent a lot of time in remote locations and even on board a large bulk carrier –and Bill never complained –in fact I reckon he loved it. &lt;br /&gt;&lt;br /&gt;In one ad we had a bloke walk between Bill and the camera as he was delivering a line to make it more 'real'. &lt;br /&gt;&lt;br /&gt;Bill wasn't supposed to acknowledge him but he paused, slapped him on the shoulder as he passed and said 'G'day Kenny' and finished the take. &lt;br /&gt;&lt;br /&gt;It was unrehearsed, unscripted and unbelievably good –it was Bill. &lt;br /&gt;&lt;br /&gt;Like everyone else who ever worked with him, I wish I'd had the opportunity to say 'see ya mate' to a great bloke.&lt;br /&gt;&lt;br /&gt;But in the end I have the satisfaction of knowing I got the casting exactly right because more than any conglomerate –Bill Hunter was truly The Big Australian.&lt;br /&gt;&lt;br /&gt;Andrew Wilson&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/8758498562472112406-7272035551365553886?l=wilsoneverardadvertising.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://wilsoneverardadvertising.blogspot.com/feeds/7272035551365553886/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=8758498562472112406&amp;postID=7272035551365553886' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/7272035551365553886'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/7272035551365553886'/><link rel='alternate' type='text/html' href='http://wilsoneverardadvertising.blogspot.com/2011/05/vale-bill-hunter-big-aussie-i-knew-bill.html' title=''/><author><name>james</name><uri>http://www.blogger.com/profile/12108151316006156472</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='22' height='32' src='http://3.bp.blogspot.com/_AhRHAL2MAVA/SST3K0aZHSI/AAAAAAAAAAg/iCc6PGzeZG8/S220/a7.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-8758498562472112406.post-1066584405917542104</id><published>2011-05-22T16:09:00.000-07:00</published><updated>2011-06-02T21:12:23.021-07:00</updated><title type='text'>Ambra Corporation brings back the “Sealed section” for its sexy new range of pantyhose</title><content type='html'>&lt;A href="http://2.bp.blogspot.com/-STEAY7ouCws/TdmZACAyOBI/AAAAAAAAADg/l7RCXZggnK0/s1600/AM%2B2177%2BCLiO%2BMag%2BFront.jpg"&gt;&lt;IMG style="TEXT-ALIGN: center; MARGIN: 0px auto 10px; WIDTH: 243px; DISPLAY: block; HEIGHT: 320px; CURSOR: hand" id=BLOGGER_PHOTO_ID_5609683036685875218 border=0 alt="" src="http://2.bp.blogspot.com/-STEAY7ouCws/TdmZACAyOBI/AAAAAAAAADg/l7RCXZggnK0/s320/AM%2B2177%2BCLiO%2BMag%2BFront.jpg"&gt;&lt;/A&gt; &lt;A href="http://3.bp.blogspot.com/-Bs5Wsu2GLrY/TdmZHP7TWfI/AAAAAAAAADo/ZytLqJ3rEx0/s1600/AM%2B2177%2BCLiO%2BMag%2BSpread.jpg"&gt;&lt;IMG style="TEXT-ALIGN: center; MARGIN: 0px auto 10px; WIDTH: 320px; DISPLAY: block; HEIGHT: 210px; CURSOR: hand" id=BLOGGER_PHOTO_ID_5609683160680061426 border=0 alt="" src="http://3.bp.blogspot.com/-Bs5Wsu2GLrY/TdmZHP7TWfI/AAAAAAAAADo/ZytLqJ3rEx0/s320/AM%2B2177%2BCLiO%2BMag%2BSpread.jpg"&gt;&lt;/A&gt; Ambra Corporation has launched its new range of CLiO hosiery and underwear nationally with a provocative and cheeky campaign created by Wilson Everard joint Creative Directors Justin Groves and Jeremy Wynne. The campaign features three “Sealed section” 15 second TVC’s, a “sealed” 4 page print ad and a dedicated microsite. Using the tagline “When will you be seen in CLiO?” the hosiery and underwear brand will be sold in supermarkets and discount department stores around the country. The CLiO range includes Italian hosiery, opaques, knee-highs, essentials and CLiO “Shapewear” underwear. “The campaign is simple, has great cut-through and will make CLiO the sexy supermarket brand” said Wilson Everard Account Director Natalie Kuss. Early indications are since the launch of the campaign in early May, the Ambra Corporation is enjoying some sexy results.&lt;br /&gt;&lt;object width="320" height="266" class="BLOG_video_class" id="BLOG_video-4ea61b6cdda290d5" classid="clsid:D27CDB6E-AE6D-11cf-96B8-444553540000" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"&gt;&lt;param name="movie" value="http://www.youtube.com/get_player"&gt;&lt;param name="bgcolor" value="#FFFFFF"&gt;&lt;param name="allowfullscreen" value="true"&gt;&lt;param name="flashvars" value="flvurl=http://v16.nonxt7.googlevideo.com/videoplayback?id%3D4ea61b6cdda290d5%26itag%3D5%26app%3Dblogger%26ip%3D0.0.0.0%26ipbits%3D0%26expire%3D1330352112%26sparams%3Did,itag,ip,ipbits,expire%26signature%3D4F8CFEDA6EEF696F7869D01C725232EE2A780F23.4822C41D00F9F0AFBF55BE2A0E88A40C81CCF3C1%26key%3Dck1&amp;amp;iurl=http://video.google.com/ThumbnailServer2?app%3Dblogger%26contentid%3D4ea61b6cdda290d5%26offsetms%3D5000%26itag%3Dw160%26sigh%3DyVSQXrV37yTdi7NDUXXYaoL_rjg&amp;amp;autoplay=0&amp;amp;ps=blogger"&gt;&lt;embed src="http://www.youtube.com/get_player" type="application/x-shockwave-flash"width="320" height="266" bgcolor="#FFFFFF"flashvars="flvurl=http://v16.nonxt7.googlevideo.com/videoplayback?id%3D4ea61b6cdda290d5%26itag%3D5%26app%3Dblogger%26ip%3D0.0.0.0%26ipbits%3D0%26expire%3D1330352112%26sparams%3Did,itag,ip,ipbits,expire%26signature%3D4F8CFEDA6EEF696F7869D01C725232EE2A780F23.4822C41D00F9F0AFBF55BE2A0E88A40C81CCF3C1%26key%3Dck1&amp;iurl=http://video.google.com/ThumbnailServer2?app%3Dblogger%26contentid%3D4ea61b6cdda290d5%26offsetms%3D5000%26itag%3Dw160%26sigh%3DyVSQXrV37yTdi7NDUXXYaoL_rjg&amp;autoplay=0&amp;ps=blogger"allowFullScreen="true" /&gt;&lt;/object&gt;&lt;br /&gt;&lt;object width="320" height="266" class="BLOG_video_class" id="BLOG_video-8c1d12005eaaebd4" classid="clsid:D27CDB6E-AE6D-11cf-96B8-444553540000" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"&gt;&lt;param name="movie" value="http://www.youtube.com/get_player"&gt;&lt;param name="bgcolor" value="#FFFFFF"&gt;&lt;param name="allowfullscreen" value="true"&gt;&lt;param name="flashvars" value="flvurl=http://v11.nonxt1.googlevideo.com/videoplayback?id%3D8c1d12005eaaebd4%26itag%3D5%26app%3Dblogger%26ip%3D0.0.0.0%26ipbits%3D0%26expire%3D1330352112%26sparams%3Did,itag,ip,ipbits,expire%26signature%3D247119957929BC3217554F30A7E0226F7CEAB123.59B4CEA450EF409017210CEBFB99A199C2FE8B44%26key%3Dck1&amp;amp;iurl=http://video.google.com/ThumbnailServer2?app%3Dblogger%26contentid%3D8c1d12005eaaebd4%26offsetms%3D5000%26itag%3Dw160%26sigh%3DI4iBm_orr4Rn-Bab6AX_XXROcb0&amp;amp;autoplay=0&amp;amp;ps=blogger"&gt;&lt;embed src="http://www.youtube.com/get_player" type="application/x-shockwave-flash"width="320" height="266" bgcolor="#FFFFFF"flashvars="flvurl=http://v11.nonxt1.googlevideo.com/videoplayback?id%3D8c1d12005eaaebd4%26itag%3D5%26app%3Dblogger%26ip%3D0.0.0.0%26ipbits%3D0%26expire%3D1330352112%26sparams%3Did,itag,ip,ipbits,expire%26signature%3D247119957929BC3217554F30A7E0226F7CEAB123.59B4CEA450EF409017210CEBFB99A199C2FE8B44%26key%3Dck1&amp;iurl=http://video.google.com/ThumbnailServer2?app%3Dblogger%26contentid%3D8c1d12005eaaebd4%26offsetms%3D5000%26itag%3Dw160%26sigh%3DI4iBm_orr4Rn-Bab6AX_XXROcb0&amp;autoplay=0&amp;ps=blogger"allowFullScreen="true" /&gt;&lt;/object&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/8758498562472112406-1066584405917542104?l=wilsoneverardadvertising.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://wilsoneverardadvertising.blogspot.com/feeds/1066584405917542104/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=8758498562472112406&amp;postID=1066584405917542104' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/1066584405917542104'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/1066584405917542104'/><link rel='alternate' type='text/html' href='http://wilsoneverardadvertising.blogspot.com/2011/05/ambra-corporation-brings-back-sealed.html' title='Ambra Corporation brings back the “Sealed section” for its sexy new range of pantyhose'/><author><name>james</name><uri>http://www.blogger.com/profile/12108151316006156472</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='22' height='32' src='http://3.bp.blogspot.com/_AhRHAL2MAVA/SST3K0aZHSI/AAAAAAAAAAg/iCc6PGzeZG8/S220/a7.jpg'/></author><media:thumbnail xmlns:media='http://search.yahoo.com/mrss/' url='http://2.bp.blogspot.com/-STEAY7ouCws/TdmZACAyOBI/AAAAAAAAADg/l7RCXZggnK0/s72-c/AM%2B2177%2BCLiO%2BMag%2BFront.jpg' height='72' width='72'/><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-8758498562472112406.post-833366453416866107</id><published>2011-03-27T23:41:00.000-07:00</published><updated>2011-03-28T00:12:50.923-07:00</updated><title type='text'>The Caravan, Camping &amp; Touring Supershow draws record numbers!</title><content type='html'>The 2011 Caravan, Camping &amp;amp; Touring Supershow saw 60,348 hungry buyers come through the gate looking for the latest in caravans, motorhomes, camper trailers and touring gear. Up almost two thousand visitors from last year, Caravan Trade &amp;amp; Industries Association of Victoria Executive Officer Peter Wright says it has been a fantastic result for the largest show of its kind in the southern hemisphere. “The long weekend concept was just perfect,” he says. “Spreading the crowd over three big days gave punters easier access to the venue and more time to spend with exhibitors. Balmy weather throughout definitely sent the right messages to potential buyers, getting them in the mood to be outdoors.” &lt;br /&gt;&lt;br /&gt;One thing that may have helped drive ticket sales was the great line-up of door prizes available. Jackie Seib went home with a Dream-Pot package, including a 6L and 3L pot valued at $470. Cheryl Loschiavo scored a Waeco CF-50AC 50L fridge-freezer valued at $1,199. Janene Van Wyk won a Southern Cross Canvas Ultimate Deluxe Tent valued at $1,750. But the biggest winner at this year’s show was Amanda Herbert. She took home first prize, a Paramount Duet caravan including all on road costs, valued at $36,995. “This is very cool,” Amanda said, “to win out of the thousands of people that came to the show.” &lt;br /&gt;&lt;br /&gt;“We came to the show to look for accessories for our Jayco and to check out what’s new on the caravan market. We go to the Supershow every year, everything is here, it’s a one-stop shop.” Amanda said she was hoping to take the new Paramount Duet to Bateman’s Bay for the Easter holidays to break it in. “We absolutely love caravanning. We’ve been going since we were kids with our families. Caravanning gives you freedom, and you know what to expect when you get to your destination. Hotels can be hit and miss, and you don’t have to wait at the airport for late planes. And if you break down, your accommodation is right behind you!” &lt;br /&gt;&lt;br /&gt;As usual, the tourism and destination displays were in high demand, with many travellers keen on visiting outback destinations like Lake Eyre, Alice Springs and Uluru. Interest in larger caravans has waned slightly, the prevalence of smaller SUVs clearly impacting upon what people can, and want to tow on their holidays. The motorhome and fifth wheeler villages were very popular, however, with scores of visitors streaming through and exhibitors attracting many leads to follow up including test drives and factory tours. Camper trailer and trayback exhibitors reported not just higher numbers of visitors through the gate, but many more than usual keen to buy rather than just kick tyres. Several recorded solid sales throughout the weekend across the budget spectrum. And one of the largest growth areas in recent years, 4WD touring accessories, again proved very popular. Everyone intending to explore Oz is keen on aftermarket accessories for their vehicles, including driving lights, front and rear bars, fridges, winches and storage solutions and heaps more. &lt;br /&gt;&lt;br /&gt;“Overall this was a very successful show,” says Peter Wright. “With the biggest range of RV products in Australia, aftermarket accessories and tourism information all in one place over a long weekend, it proved the determination of more and more Australians to enjoy life and explore this country in style and comfort.”&lt;br /&gt;&lt;object width="320" height="266" class="BLOG_video_class" id="BLOG_video-e930d0c87733f1c3" classid="clsid:D27CDB6E-AE6D-11cf-96B8-444553540000" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"&gt;&lt;param name="movie" value="http://www.youtube.com/get_player"&gt;&lt;param name="bgcolor" value="#FFFFFF"&gt;&lt;param name="allowfullscreen" value="true"&gt;&lt;param name="flashvars" value="flvurl=http://v17.nonxt5.googlevideo.com/videoplayback?id%3De930d0c87733f1c3%26itag%3D5%26app%3Dblogger%26ip%3D0.0.0.0%26ipbits%3D0%26expire%3D1330352112%26sparams%3Did,itag,ip,ipbits,expire%26signature%3D457625C66EF7B21569C47E152132D5DB0039098E.24FCFD5E1E6B423A775E8E0EFBE1876C034B9D8C%26key%3Dck1&amp;amp;iurl=http://video.google.com/ThumbnailServer2?app%3Dblogger%26contentid%3De930d0c87733f1c3%26offsetms%3D5000%26itag%3Dw160%26sigh%3DnUZFbymWqUf0JwcSei9f6I7ZRio&amp;amp;autoplay=0&amp;amp;ps=blogger"&gt;&lt;embed src="http://www.youtube.com/get_player" type="application/x-shockwave-flash"width="320" height="266" bgcolor="#FFFFFF"flashvars="flvurl=http://v17.nonxt5.googlevideo.com/videoplayback?id%3De930d0c87733f1c3%26itag%3D5%26app%3Dblogger%26ip%3D0.0.0.0%26ipbits%3D0%26expire%3D1330352112%26sparams%3Did,itag,ip,ipbits,expire%26signature%3D457625C66EF7B21569C47E152132D5DB0039098E.24FCFD5E1E6B423A775E8E0EFBE1876C034B9D8C%26key%3Dck1&amp;iurl=http://video.google.com/ThumbnailServer2?app%3Dblogger%26contentid%3De930d0c87733f1c3%26offsetms%3D5000%26itag%3Dw160%26sigh%3DnUZFbymWqUf0JwcSei9f6I7ZRio&amp;autoplay=0&amp;ps=blogger"allowFullScreen="true" /&gt;&lt;/object&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/8758498562472112406-833366453416866107?l=wilsoneverardadvertising.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://wilsoneverardadvertising.blogspot.com/feeds/833366453416866107/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=8758498562472112406&amp;postID=833366453416866107' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/833366453416866107'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/833366453416866107'/><link rel='alternate' type='text/html' href='http://wilsoneverardadvertising.blogspot.com/2011/03/caravan-camping-touring-supershow-draws.html' title='The Caravan, Camping &amp; Touring Supershow draws record numbers!'/><author><name>james</name><uri>http://www.blogger.com/profile/12108151316006156472</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='22' height='32' src='http://3.bp.blogspot.com/_AhRHAL2MAVA/SST3K0aZHSI/AAAAAAAAAAg/iCc6PGzeZG8/S220/a7.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-8758498562472112406.post-8521353693767634412</id><published>2011-03-17T20:08:00.000-07:00</published><updated>2011-03-27T23:40:45.288-07:00</updated><title type='text'>Allan Moffat turns up the volume on the new supercharged Boss 335 GT.</title><content type='html'>&lt;a href="http://4.bp.blogspot.com/--0cuFcd9h2s/TYLQvQnmCAI/AAAAAAAAADQ/0OwdWiMOA2M/s1600/Moffat.jpg"&gt;&lt;img style="TEXT-ALIGN: center; MARGIN: 0px auto 10px; WIDTH: 320px; DISPLAY: block; HEIGHT: 240px; CURSOR: hand" id="BLOGGER_PHOTO_ID_5585255998226302978" border="0" alt="" src="http://4.bp.blogspot.com/--0cuFcd9h2s/TYLQvQnmCAI/AAAAAAAAADQ/0OwdWiMOA2M/s320/Moffat.jpg" /&gt;&lt;/a&gt; &lt;br /&gt;&lt;div&gt;&lt;a href="http://2.bp.blogspot.com/-ZauKwnwgMm8/TYLQsHnBvPI/AAAAAAAAADI/40xr8okyCHg/s1600/FPV%2BTVC%2B2.jpg"&gt;&lt;img style="TEXT-ALIGN: center; MARGIN: 0px auto 10px; WIDTH: 320px; DISPLAY: block; HEIGHT: 240px; CURSOR: hand" id="BLOGGER_PHOTO_ID_5585255944268397810" border="0" alt="" src="http://2.bp.blogspot.com/-ZauKwnwgMm8/TYLQsHnBvPI/AAAAAAAAADI/40xr8okyCHg/s320/FPV%2BTVC%2B2.jpg" /&gt;&lt;/a&gt; &lt;br /&gt;&lt;div&gt;&lt;br /&gt;&lt;div&gt;&lt;br /&gt;&lt;div&gt;The new Boss 335 GT is the most powerful V8 FPV has ever built. &lt;a href="http://3.bp.blogspot.com/-Kr12qm-CG-4/TYLNKjp4NyI/AAAAAAAAACw/KAN973fZ1H8/s1600/FPV%2BTVC%2B2.jpg"&gt;&lt;/a&gt;And with more grunt than anything Allan Moffat drove to claim his 4 Bathurst wins and 4 Australian Touring Car Championships, the racing legend was keen to put the car through its paces in a new commercial created by Wilson Everard Advertising. “It’s hard to believe you can get this level of performance in a family sized Australian sedan” said Moffat. “It obliterates the local opposition and makes life tough for Euro hot rods at twice the price!” The new TVC focuses on the sound generated by the new supercharged, all-aluminium V8. &lt;/div&gt;&lt;br /&gt;&lt;div&gt;&lt;/div&gt;&lt;br /&gt;&lt;div&gt;“With a bi-modal quad exhaust system, the new GT pumps out engine notes that let you know it’s absolutely and positively the Boss,” said Joint Creative Director Jeremy Wynne. Filmed at the Ford Proving Ground in Geelong by Horizon films, the commercial also introduces the new supercharged Boss 315 GS and is set to launch during the Clipsal 500. &lt;/div&gt;&lt;br /&gt;&lt;div&gt;&lt;/div&gt;&lt;br /&gt;&lt;div&gt;&lt;/div&gt;&lt;/div&gt;&lt;/div&gt;&lt;/div&gt;&lt;br /&gt;&lt;object width="320" height="266" class="BLOG_video_class" id="BLOG_video-699f2b682b48b17e" classid="clsid:D27CDB6E-AE6D-11cf-96B8-444553540000" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"&gt;&lt;param name="movie" value="http://www.youtube.com/get_player"&gt;&lt;param name="bgcolor" value="#FFFFFF"&gt;&lt;param name="allowfullscreen" value="true"&gt;&lt;param name="flashvars" value="flvurl=http://v4.nonxt6.googlevideo.com/videoplayback?id%3D699f2b682b48b17e%26itag%3D5%26app%3Dblogger%26ip%3D0.0.0.0%26ipbits%3D0%26expire%3D1330352112%26sparams%3Did,itag,ip,ipbits,expire%26signature%3D1FC1523BB644AC7400117A3CE8DEDF2046249089.3AA7E5B328200A9B5E35D344420CDB6B1747DB9C%26key%3Dck1&amp;amp;iurl=http://video.google.com/ThumbnailServer2?app%3Dblogger%26contentid%3D699f2b682b48b17e%26offsetms%3D5000%26itag%3Dw160%26sigh%3DDpJ1D3MyuiUbLx8vH0LFcxMpwEE&amp;amp;autoplay=0&amp;amp;ps=blogger"&gt;&lt;embed src="http://www.youtube.com/get_player" type="application/x-shockwave-flash"width="320" height="266" bgcolor="#FFFFFF"flashvars="flvurl=http://v4.nonxt6.googlevideo.com/videoplayback?id%3D699f2b682b48b17e%26itag%3D5%26app%3Dblogger%26ip%3D0.0.0.0%26ipbits%3D0%26expire%3D1330352112%26sparams%3Did,itag,ip,ipbits,expire%26signature%3D1FC1523BB644AC7400117A3CE8DEDF2046249089.3AA7E5B328200A9B5E35D344420CDB6B1747DB9C%26key%3Dck1&amp;iurl=http://video.google.com/ThumbnailServer2?app%3Dblogger%26contentid%3D699f2b682b48b17e%26offsetms%3D5000%26itag%3Dw160%26sigh%3DDpJ1D3MyuiUbLx8vH0LFcxMpwEE&amp;autoplay=0&amp;ps=blogger"allowFullScreen="true" /&gt;&lt;/object&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/8758498562472112406-8521353693767634412?l=wilsoneverardadvertising.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://wilsoneverardadvertising.blogspot.com/feeds/8521353693767634412/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=8758498562472112406&amp;postID=8521353693767634412' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/8521353693767634412'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/8521353693767634412'/><link rel='alternate' type='text/html' href='http://wilsoneverardadvertising.blogspot.com/2011/03/allan-moffat-turns-up-volume-on-new.html' title='Allan Moffat turns up the volume on the new supercharged Boss 335 GT.'/><author><name>james</name><uri>http://www.blogger.com/profile/12108151316006156472</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='22' height='32' src='http://3.bp.blogspot.com/_AhRHAL2MAVA/SST3K0aZHSI/AAAAAAAAAAg/iCc6PGzeZG8/S220/a7.jpg'/></author><media:thumbnail xmlns:media='http://search.yahoo.com/mrss/' url='http://4.bp.blogspot.com/--0cuFcd9h2s/TYLQvQnmCAI/AAAAAAAAADQ/0OwdWiMOA2M/s72-c/Moffat.jpg' height='72' width='72'/><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-8758498562472112406.post-7021150802429468381</id><published>2011-03-06T21:27:00.000-08:00</published><updated>2011-03-06T21:50:21.798-08:00</updated><title type='text'>“Let’s talk about your tackle!”</title><content type='html'>&lt;a href="http://1.bp.blogspot.com/-xTu3SbGkR5w/TXRw-knY7zI/AAAAAAAAACg/FqUFJFejaQQ/s1600/AA%2B7794_AndrologyWE.jpg"&gt;&lt;img style="MARGIN: 0px 0px 10px 10px; WIDTH: 240px; FLOAT: right; HEIGHT: 320px; CURSOR: hand" id="BLOGGER_PHOTO_ID_5581210058501975858" border="0" alt="" src="http://1.bp.blogspot.com/-xTu3SbGkR5w/TXRw-knY7zI/AAAAAAAAACg/FqUFJFejaQQ/s320/AA%2B7794_AndrologyWE.jpg" /&gt;&lt;/a&gt;&lt;br /&gt;&lt;div&gt;Former AFL greats Matthew and Alan Richardson are the stars of a new Andrology Australia community service announcement created by Wilson Everard joint Creative Directors Justin Groves and Jeremy Wynne. &lt;/div&gt;&lt;br /&gt;&lt;div&gt;The 'Talk about your tackle" campaign, aims to help all Australian men understand the risks of ignoring issues with "the bits below the belt".&lt;/div&gt;&lt;br /&gt;&lt;div&gt;&lt;/div&gt;&lt;div&gt;"The problem is that men don't like to talk about problems with their tackle," said Wynne. "And by the time they do, it can often be too late to do anything about it," added Groves. &lt;/div&gt;&lt;br /&gt;&lt;div&gt;&lt;/div&gt;&lt;div&gt;The 45 second spot, titled 'Nothing', highlights the awkward and uncomfortable silences between men when it comes to discussing important issues like reproductive health. &lt;/div&gt;&lt;br /&gt;&lt;div&gt;&lt;/div&gt;&lt;div&gt;Reproductive health issues can also be an early warning sign for more serious health problems, so the spot urges men to "talk about their tackle" and to visit the Andrology Australia micro-site talkaboutyourtackle.org. &lt;/div&gt;&lt;br /&gt;&lt;div&gt;Focus testing of the campaign showed that the simplicity of the message and the realistic awkwardness of the scene resonated strongly with the target audience. &lt;/div&gt;&lt;div&gt;&lt;/div&gt;&lt;br /&gt;&lt;div&gt;"Matthew and Alan are a father and son team that command a lot of respect in male circles, so they were a perfect fit for the commercial" said Account Director Natalie Kuss. &lt;/div&gt;&lt;br /&gt;&lt;object width="320" height="266" class="BLOG_video_class" id="BLOG_video-b0311b0460a3b811" classid="clsid:D27CDB6E-AE6D-11cf-96B8-444553540000" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"&gt;&lt;param name="movie" value="http://www.youtube.com/get_player"&gt;&lt;param name="bgcolor" value="#FFFFFF"&gt;&lt;param name="allowfullscreen" value="true"&gt;&lt;param name="flashvars" value="flvurl=http://v17.nonxt4.googlevideo.com/videoplayback?id%3Db0311b0460a3b811%26itag%3D5%26app%3Dblogger%26ip%3D0.0.0.0%26ipbits%3D0%26expire%3D1330352112%26sparams%3Did,itag,ip,ipbits,expire%26signature%3D760ADBEE60301516248667776DAF4BD1598067AA.14D10E4E2F35F516352905D88E87C8CFB5C41CFC%26key%3Dck1&amp;amp;iurl=http://video.google.com/ThumbnailServer2?app%3Dblogger%26contentid%3Db0311b0460a3b811%26offsetms%3D5000%26itag%3Dw160%26sigh%3DRAk2Danx_h7wb9puOdCJHAsNniE&amp;amp;autoplay=0&amp;amp;ps=blogger"&gt;&lt;embed src="http://www.youtube.com/get_player" type="application/x-shockwave-flash"width="320" height="266" bgcolor="#FFFFFF"flashvars="flvurl=http://v17.nonxt4.googlevideo.com/videoplayback?id%3Db0311b0460a3b811%26itag%3D5%26app%3Dblogger%26ip%3D0.0.0.0%26ipbits%3D0%26expire%3D1330352112%26sparams%3Did,itag,ip,ipbits,expire%26signature%3D760ADBEE60301516248667776DAF4BD1598067AA.14D10E4E2F35F516352905D88E87C8CFB5C41CFC%26key%3Dck1&amp;iurl=http://video.google.com/ThumbnailServer2?app%3Dblogger%26contentid%3Db0311b0460a3b811%26offsetms%3D5000%26itag%3Dw160%26sigh%3DRAk2Danx_h7wb9puOdCJHAsNniE&amp;autoplay=0&amp;ps=blogger"allowFullScreen="true" /&gt;&lt;/object&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/8758498562472112406-7021150802429468381?l=wilsoneverardadvertising.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://wilsoneverardadvertising.blogspot.com/feeds/7021150802429468381/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=8758498562472112406&amp;postID=7021150802429468381' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/7021150802429468381'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/7021150802429468381'/><link rel='alternate' type='text/html' href='http://wilsoneverardadvertising.blogspot.com/2011/03/lets-talk-about-your-tackle.html' title='“Let’s talk about your tackle!”'/><author><name>james</name><uri>http://www.blogger.com/profile/12108151316006156472</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='22' height='32' src='http://3.bp.blogspot.com/_AhRHAL2MAVA/SST3K0aZHSI/AAAAAAAAAAg/iCc6PGzeZG8/S220/a7.jpg'/></author><media:thumbnail xmlns:media='http://search.yahoo.com/mrss/' url='http://1.bp.blogspot.com/-xTu3SbGkR5w/TXRw-knY7zI/AAAAAAAAACg/FqUFJFejaQQ/s72-c/AA%2B7794_AndrologyWE.jpg' height='72' width='72'/><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-8758498562472112406.post-6924245887321013189</id><published>2011-01-24T19:24:00.000-08:00</published><updated>2011-01-24T19:26:21.859-08:00</updated><title type='text'>It's un-Australian not to have a veranda!</title><content type='html'>&lt;style&gt;@font-face {   font-family: "Verdana"; }@font-face {   font-family: "Cambria"; }p.MsoNormal, li.MsoNormal, div.MsoNormal { margin: 0cm 0cm 0.0001pt; font-size: 18pt; font-family: "Times New Roman"; }div.Section1 { page: Section1; }&lt;/style&gt;     &lt;p class="MsoNormal"&gt;&lt;span style="font-size: 14pt;" lang="EN-US"&gt;Building company Install-A-Veranda is punting on bigger and better sales from a first-time TV campaign developed by Wilson Everard Advertising.&lt;/span&gt;&lt;/p&gt;    &lt;p class="MsoNormal"&gt;&lt;span style="font-size: 14pt;" lang="EN-US"&gt;Install-A-Veranda boss Justin Cannon said, ‘Wilson Everard just got it from moment one when they said it’s bloody un-Australian not to have a veranda. &lt;/span&gt;&lt;/p&gt;    &lt;p class="MsoNormal"&gt;&lt;span style="font-size: 14pt;" lang="EN-US"&gt;They’ve put together a fabulous animated ad that really nails the fun of having a veranda and what it can do for your lifestyle.’&lt;/span&gt;&lt;/p&gt;    &lt;p class="MsoNormal"&gt;&lt;span style="font-size: 14pt;" lang="EN-US"&gt;The TV spot shows famous Australians including Ned Kelly, Captain James Cook and Phar Lap all enjoying life with their verandas with the promise that they’ll ‘have it up in a day and you’ll have a hundred new mates in a week!’&lt;/span&gt;&lt;/p&gt;   &lt;object width="320" height="266" class="BLOG_video_class" id="BLOG_video-e58e954518156249" classid="clsid:D27CDB6E-AE6D-11cf-96B8-444553540000" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"&gt;&lt;param name="movie" value="http://www.youtube.com/get_player"&gt;&lt;param name="bgcolor" value="#FFFFFF"&gt;&lt;param name="allowfullscreen" value="true"&gt;&lt;param name="flashvars" value="flvurl=http://v16.nonxt5.googlevideo.com/videoplayback?id%3De58e954518156249%26itag%3D5%26app%3Dblogger%26ip%3D0.0.0.0%26ipbits%3D0%26expire%3D1330352112%26sparams%3Did,itag,ip,ipbits,expire%26signature%3D48EF574AAED292F74042AB7505B4399C9CAF817D.7D96F3C470193AEB245DF99C10725F0B275F2B9E%26key%3Dck1&amp;amp;iurl=http://video.google.com/ThumbnailServer2?app%3Dblogger%26contentid%3De58e954518156249%26offsetms%3D5000%26itag%3Dw160%26sigh%3Dsx5iq6lJsmf4vHHyBR8tGjxsip8&amp;amp;autoplay=0&amp;amp;ps=blogger"&gt;&lt;embed src="http://www.youtube.com/get_player" type="application/x-shockwave-flash"width="320" height="266" bgcolor="#FFFFFF"flashvars="flvurl=http://v16.nonxt5.googlevideo.com/videoplayback?id%3De58e954518156249%26itag%3D5%26app%3Dblogger%26ip%3D0.0.0.0%26ipbits%3D0%26expire%3D1330352112%26sparams%3Did,itag,ip,ipbits,expire%26signature%3D48EF574AAED292F74042AB7505B4399C9CAF817D.7D96F3C470193AEB245DF99C10725F0B275F2B9E%26key%3Dck1&amp;iurl=http://video.google.com/ThumbnailServer2?app%3Dblogger%26contentid%3De58e954518156249%26offsetms%3D5000%26itag%3Dw160%26sigh%3Dsx5iq6lJsmf4vHHyBR8tGjxsip8&amp;autoplay=0&amp;ps=blogger"allowFullScreen="true" /&gt;&lt;/object&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/8758498562472112406-6924245887321013189?l=wilsoneverardadvertising.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://wilsoneverardadvertising.blogspot.com/feeds/6924245887321013189/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=8758498562472112406&amp;postID=6924245887321013189' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/6924245887321013189'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/6924245887321013189'/><link rel='alternate' type='text/html' href='http://wilsoneverardadvertising.blogspot.com/2011/01/its-un-australian-not-to-have-veranda.html' title='It&apos;s un-Australian not to have a veranda!'/><author><name>james</name><uri>http://www.blogger.com/profile/12108151316006156472</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='22' height='32' src='http://3.bp.blogspot.com/_AhRHAL2MAVA/SST3K0aZHSI/AAAAAAAAAAg/iCc6PGzeZG8/S220/a7.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-8758498562472112406.post-3297108901062908829</id><published>2009-11-15T20:08:00.000-08:00</published><updated>2009-11-15T20:13:11.027-08:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='blokes stuff'/><category scheme='http://www.blogger.com/atom/ns#' term='tiger'/><category scheme='http://www.blogger.com/atom/ns#' term='creative'/><category scheme='http://www.blogger.com/atom/ns#' term='Wilson Everard'/><category scheme='http://www.blogger.com/atom/ns#' term='advertising'/><category scheme='http://www.blogger.com/atom/ns#' term='golf'/><category scheme='http://www.blogger.com/atom/ns#' term='television'/><category scheme='http://www.blogger.com/atom/ns#' term='melbourne'/><title type='text'>No hitting into the woods!</title><content type='html'>&lt;h3  style="font-weight: normal; color: rgb(0, 0, 0);font-family:trebuchet ms;" class="UIIntentionalStory_Message" ft="{&amp;quot;type&amp;quot;:&amp;quot;msg&amp;quot;}"&gt;&lt;span style="font-size:85%;"&gt;&lt;span class="UIStory_Message"&gt;Tiger Woods, the biggest draw card in golf, is here for The Australian&lt;br /&gt;Masters. And Drummond Golf is making the most of it with a Masters Sale&lt;br /&gt;campaign. Developed by Wilson Everard advertising, the campaign&lt;br /&gt;features Australian icon golfer Brett Ogle and includes a &lt;span class="text_exposed_hide"&gt;...&lt;/span&gt;&lt;span class="text_exposed_show"&gt;30sec TVC,&lt;br /&gt;press and print advertising designed to appeal to the thousands of&lt;br /&gt;Tiger fans across the country.&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/h3&gt;&lt;object width="320" height="266" class="BLOG_video_class" id="BLOG_video-1cac5b3543aeb556" classid="clsid:D27CDB6E-AE6D-11cf-96B8-444553540000" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"&gt;&lt;param name="movie" value="http://www.youtube.com/get_player"&gt;&lt;param name="bgcolor" value="#FFFFFF"&gt;&lt;param name="allowfullscreen" value="true"&gt;&lt;param name="flashvars" value="flvurl=http://v22.nonxt1.googlevideo.com/videoplayback?id%3D1cac5b3543aeb556%26itag%3D5%26app%3Dblogger%26ip%3D0.0.0.0%26ipbits%3D0%26expire%3D1330352112%26sparams%3Did,itag,ip,ipbits,expire%26signature%3D1B70DBC1EC6B5BE66F232A2B1B2426CB7DDB2A06.7CC57093C3A687EAF50CE557D1FAFBD3F4FD2E6F%26key%3Dck1&amp;amp;iurl=http://video.google.com/ThumbnailServer2?app%3Dblogger%26contentid%3D1cac5b3543aeb556%26offsetms%3D5000%26itag%3Dw160%26sigh%3D3epdeTAjJn68JktH0Gcbq6bjQ9A&amp;amp;autoplay=0&amp;amp;ps=blogger"&gt;&lt;embed src="http://www.youtube.com/get_player" type="application/x-shockwave-flash"width="320" height="266" bgcolor="#FFFFFF"flashvars="flvurl=http://v22.nonxt1.googlevideo.com/videoplayback?id%3D1cac5b3543aeb556%26itag%3D5%26app%3Dblogger%26ip%3D0.0.0.0%26ipbits%3D0%26expire%3D1330352112%26sparams%3Did,itag,ip,ipbits,expire%26signature%3D1B70DBC1EC6B5BE66F232A2B1B2426CB7DDB2A06.7CC57093C3A687EAF50CE557D1FAFBD3F4FD2E6F%26key%3Dck1&amp;iurl=http://video.google.com/ThumbnailServer2?app%3Dblogger%26contentid%3D1cac5b3543aeb556%26offsetms%3D5000%26itag%3Dw160%26sigh%3D3epdeTAjJn68JktH0Gcbq6bjQ9A&amp;autoplay=0&amp;ps=blogger"allowFullScreen="true" /&gt;&lt;/object&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/8758498562472112406-3297108901062908829?l=wilsoneverardadvertising.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://wilsoneverardadvertising.blogspot.com/feeds/3297108901062908829/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=8758498562472112406&amp;postID=3297108901062908829' title='35 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/3297108901062908829'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/3297108901062908829'/><link rel='alternate' type='text/html' href='http://wilsoneverardadvertising.blogspot.com/2009/11/no-hitting-into-woods.html' title='No hitting into the woods!'/><author><name>james</name><uri>http://www.blogger.com/profile/12108151316006156472</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='22' height='32' src='http://3.bp.blogspot.com/_AhRHAL2MAVA/SST3K0aZHSI/AAAAAAAAAAg/iCc6PGzeZG8/S220/a7.jpg'/></author><thr:total>35</thr:total></entry><entry><id>tag:blogger.com,1999:blog-8758498562472112406.post-2604802661739267074</id><published>2009-09-21T19:34:00.001-07:00</published><updated>2009-09-21T19:35:10.084-07:00</updated><title type='text'></title><content type='html'>&lt;a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://3.bp.blogspot.com/_AhRHAL2MAVA/Srg30uB-s3I/AAAAAAAAABw/vsr_pMyI88c/s1600-h/AFR+14+Sept+09.jpg"&gt;&lt;img style="margin: 0pt 0pt 10px 10px; float: right; cursor: pointer; width: 320px; height: 230px;" src="http://3.bp.blogspot.com/_AhRHAL2MAVA/Srg30uB-s3I/AAAAAAAAABw/vsr_pMyI88c/s320/AFR+14+Sept+09.jpg" alt="" id="BLOGGER_PHOTO_ID_5384114733370487666" border="0" /&gt;&lt;/a&gt;&lt;br /&gt;WE crack a mention in the Australian Financial Review.&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/8758498562472112406-2604802661739267074?l=wilsoneverardadvertising.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://wilsoneverardadvertising.blogspot.com/feeds/2604802661739267074/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=8758498562472112406&amp;postID=2604802661739267074' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/2604802661739267074'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/2604802661739267074'/><link rel='alternate' type='text/html' href='http://wilsoneverardadvertising.blogspot.com/2009/09/we-crack-mention-in-australian.html' title=''/><author><name>james</name><uri>http://www.blogger.com/profile/12108151316006156472</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='22' height='32' src='http://3.bp.blogspot.com/_AhRHAL2MAVA/SST3K0aZHSI/AAAAAAAAAAg/iCc6PGzeZG8/S220/a7.jpg'/></author><media:thumbnail xmlns:media='http://search.yahoo.com/mrss/' url='http://3.bp.blogspot.com/_AhRHAL2MAVA/Srg30uB-s3I/AAAAAAAAABw/vsr_pMyI88c/s72-c/AFR+14+Sept+09.jpg' height='72' width='72'/><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-8758498562472112406.post-3392397617971450536</id><published>2009-09-07T22:42:00.000-07:00</published><updated>2009-09-07T22:49:54.649-07:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='blokes stuff'/><category scheme='http://www.blogger.com/atom/ns#' term='FOOTBALL'/><category scheme='http://www.blogger.com/atom/ns#' term='cinema'/><category scheme='http://www.blogger.com/atom/ns#' term='creative'/><category scheme='http://www.blogger.com/atom/ns#' term='adelaide'/><category scheme='http://www.blogger.com/atom/ns#' term='Wilson Everard'/><category scheme='http://www.blogger.com/atom/ns#' term='advertising'/><category scheme='http://www.blogger.com/atom/ns#' term='Dream Team'/><category scheme='http://www.blogger.com/atom/ns#' term='television'/><category scheme='http://www.blogger.com/atom/ns#' term='melbourne'/><category scheme='http://www.blogger.com/atom/ns#' term='AFL'/><title type='text'>From the AFLPA to Wilson Everard to The Prime Minister’s office in 5 days.</title><content type='html'>&lt;h1 style="font-weight: normal;"&gt;&lt;span style="font-size:100%;"&gt;“Just think how good it would be if we could get all the footy finals captains to add their voices to the “Just think” anti-violence campaign started by Tom Harley and the Geelong Advertiser”. As soon as the words had left his mouth, Matt Finnis from the AFLPA knew he would be up against incredible time pressures if he wanted to bring the idea to life in TV, radio and print in a mere 5 working days. &lt;/span&gt;&lt;/h1&gt;                                                                                           &lt;p&gt;&lt;span style="font-size:100%;"&gt;As he ran to catch a plane back to Melbourne from Sydney, Matt rang Wilson Everard Creative directors Justin Groves and Jeremy Wynne and asked if they could put something together that would get the backing of the AFL, Tom Harley and the captains, The Geelong Advertiser, Fairfax media, all the TV networks, radio stations and hopefully the Federal Government.&lt;/span&gt;&lt;/p&gt;                    &lt;p&gt;&lt;span style="font-size:100%;"&gt;Three hours later he arrived at Wilson Everard’s offices in Bowen Crescent Melbourne and was presented with the campaign. By 2.30pm he walked out of the office, campaign in hand, and by the end of the day he had all the backing he needed.&lt;/span&gt;&lt;/p&gt;                    &lt;p&gt;&lt;span style="font-size:100%;"&gt; Over Thursday and Friday Matt spent most of this time on the phone with players and team media managers co-ordinating times to film players in three different states. At the same time Wilson Everard began creating all the print work and organised a film crew with post production house SMR. By Monday the artwork for the print was approved and ready for despatch and the filming was underway. By Tuesday night the TVC was finished, and as Matt left SMR he was still on the phone, this time with the Prime Minister’s office as Mr. Rudd wanted to lend his support to the campaign. &lt;/span&gt;&lt;/p&gt;                    &lt;p&gt;&lt;span style="font-size:100%;"&gt;On Thursday the campaign was launched at the MCG with the Prime Minister in attendance and by Thursday night was all over the news. Matt’s objective of giving the “Just think” campaign a stronger voice through the finals had been well and truly achieved. &lt;/span&gt;&lt;/p&gt;&lt;span style="font-size:100%;"&gt;&lt;object width="320" height="266" class="BLOG_video_class" id="BLOG_video-53af601894a9f7db" classid="clsid:D27CDB6E-AE6D-11cf-96B8-444553540000" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"&gt;&lt;param name="movie" value="http://www.youtube.com/get_player"&gt;&lt;param name="bgcolor" value="#FFFFFF"&gt;&lt;param name="allowfullscreen" value="true"&gt;&lt;param name="flashvars" value="flvurl=http://v10.nonxt1.googlevideo.com/videoplayback?id%3D53af601894a9f7db%26itag%3D5%26app%3Dblogger%26ip%3D0.0.0.0%26ipbits%3D0%26expire%3D1330352112%26sparams%3Did,itag,ip,ipbits,expire%26signature%3D1C0C6FB556ADD1102EDACE14978ADABC24C39524.369C770771EDA234256CE262D76264EF923FDFA5%26key%3Dck1&amp;amp;iurl=http://video.google.com/ThumbnailServer2?app%3Dblogger%26contentid%3D53af601894a9f7db%26offsetms%3D5000%26itag%3Dw160%26sigh%3DgL9LpPTRaqD0U_UoNv-K0jioMvA&amp;amp;autoplay=0&amp;amp;ps=blogger"&gt;&lt;embed src="http://www.youtube.com/get_player" type="application/x-shockwave-flash"width="320" height="266" bgcolor="#FFFFFF"flashvars="flvurl=http://v10.nonxt1.googlevideo.com/videoplayback?id%3D53af601894a9f7db%26itag%3D5%26app%3Dblogger%26ip%3D0.0.0.0%26ipbits%3D0%26expire%3D1330352112%26sparams%3Did,itag,ip,ipbits,expire%26signature%3D1C0C6FB556ADD1102EDACE14978ADABC24C39524.369C770771EDA234256CE262D76264EF923FDFA5%26key%3Dck1&amp;iurl=http://video.google.com/ThumbnailServer2?app%3Dblogger%26contentid%3D53af601894a9f7db%26offsetms%3D5000%26itag%3Dw160%26sigh%3DgL9LpPTRaqD0U_UoNv-K0jioMvA&amp;autoplay=0&amp;ps=blogger"allowFullScreen="true" /&gt;&lt;/object&gt;&lt;/span&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/8758498562472112406-3392397617971450536?l=wilsoneverardadvertising.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='enclosure' type='video/mp4' href='http://www.blogger.com/video-play.mp4?contentId=53af601894a9f7db&amp;type=video%2Fmp4' length='0'/><link rel='replies' type='application/atom+xml' href='http://wilsoneverardadvertising.blogspot.com/feeds/3392397617971450536/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=8758498562472112406&amp;postID=3392397617971450536' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/3392397617971450536'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/3392397617971450536'/><link rel='alternate' type='text/html' href='http://wilsoneverardadvertising.blogspot.com/2009/09/from-aflpa-to-wilson-everard-to-prime.html' title='From the AFLPA to Wilson Everard to The Prime Minister’s office in 5 days.'/><author><name>james</name><uri>http://www.blogger.com/profile/12108151316006156472</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='22' height='32' src='http://3.bp.blogspot.com/_AhRHAL2MAVA/SST3K0aZHSI/AAAAAAAAAAg/iCc6PGzeZG8/S220/a7.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-8758498562472112406.post-4491083712137618288</id><published>2009-05-31T19:43:00.000-07:00</published><updated>2009-05-31T22:04:11.098-07:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='blokes stuff'/><category scheme='http://www.blogger.com/atom/ns#' term='FOOTBALL'/><category scheme='http://www.blogger.com/atom/ns#' term='creative'/><category scheme='http://www.blogger.com/atom/ns#' term='charity'/><category scheme='http://www.blogger.com/atom/ns#' term='Wilson Everard'/><category scheme='http://www.blogger.com/atom/ns#' term='advertising'/><category scheme='http://www.blogger.com/atom/ns#' term='Dream Team'/><category scheme='http://www.blogger.com/atom/ns#' term='melbourne'/><category scheme='http://www.blogger.com/atom/ns#' term='AFL'/><title type='text'>Wilson Everard and Simon Madden team up to find missing footy players.</title><content type='html'>&lt;a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://4.bp.blogspot.com/_AhRHAL2MAVA/SiNhF7KnjEI/AAAAAAAAABo/Cgxa21nXw4w/s1600-h/aflpa.jpg"&gt;&lt;img style="margin: 0pt 0pt 10px 10px; float: right; cursor: pointer; width: 216px; height: 320px;" src="http://4.bp.blogspot.com/_AhRHAL2MAVA/SiNhF7KnjEI/AAAAAAAAABo/Cgxa21nXw4w/s320/aflpa.jpg" alt="" id="BLOGGER_PHOTO_ID_5342220337401007170" border="0" /&gt;&lt;/a&gt;&lt;br /&gt;Looking to boost its membership numbers the AFL Players Association has enlisted the help of Wilson Everard Advertising. With a very tight budget the AFLPA wanted to go hard with a print ad in the Footy Record, Direct mail, on ground posters and a TV ad to be run on the Etihad Stadium screen and Youtube. In response Wilson Everard created a “Missing persons” campaign with a twist. Instead of headshots of missing people, the campaign features old footy cards of missing players. Helping drive the campaign on television is none other than Simon Madden, whose footy card comes to life. The campaign was created by Wilson Everard joint Creative directors Justin Groves and Jeremy Wynne.&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/8758498562472112406-4491083712137618288?l=wilsoneverardadvertising.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://wilsoneverardadvertising.blogspot.com/feeds/4491083712137618288/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=8758498562472112406&amp;postID=4491083712137618288' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/4491083712137618288'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/4491083712137618288'/><link rel='alternate' type='text/html' href='http://wilsoneverardadvertising.blogspot.com/2009/05/wilson-everard-and-simon-madden-team-up.html' title='Wilson Everard and Simon Madden team up to find missing footy players.'/><author><name>james</name><uri>http://www.blogger.com/profile/12108151316006156472</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='22' height='32' src='http://3.bp.blogspot.com/_AhRHAL2MAVA/SST3K0aZHSI/AAAAAAAAAAg/iCc6PGzeZG8/S220/a7.jpg'/></author><media:thumbnail xmlns:media='http://search.yahoo.com/mrss/' url='http://4.bp.blogspot.com/_AhRHAL2MAVA/SiNhF7KnjEI/AAAAAAAAABo/Cgxa21nXw4w/s72-c/aflpa.jpg' height='72' width='72'/><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-8758498562472112406.post-5593462764877226814</id><published>2009-05-24T17:45:00.000-07:00</published><updated>2009-05-24T17:50:17.266-07:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='creative'/><category scheme='http://www.blogger.com/atom/ns#' term='charity'/><category scheme='http://www.blogger.com/atom/ns#' term='Wilson Everard'/><category scheme='http://www.blogger.com/atom/ns#' term='advertising'/><category scheme='http://www.blogger.com/atom/ns#' term='melbourne'/><title type='text'>Precious memories saved!</title><content type='html'>&lt;a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://2.bp.blogspot.com/_AhRHAL2MAVA/Shnq7NEq7HI/AAAAAAAAABg/8j6FMPJUiMw/s1600-h/HO+7258+A2+Poster.jpg"&gt;&lt;img style="margin: 0pt 0pt 10px 10px; float: right; cursor: pointer; width: 223px; height: 320px;" src="http://2.bp.blogspot.com/_AhRHAL2MAVA/Shnq7NEq7HI/AAAAAAAAABg/8j6FMPJUiMw/s320/HO+7258+A2+Poster.jpg" alt="" id="BLOGGER_PHOTO_ID_5339557136066866290" border="0" /&gt;&lt;/a&gt;Precious photographic memories were lost by so many in the black Saturday bushfires. As a result, Wilson Everard client Ted’s Cameras, in conjunction with other Victorian businesses, has put together free photographic packs to enable bushfire victims to re-create some of the lost memories from any files, slides or photographs held by family or friends. To communicate the offering, Wilson Everard Creative Directors Justin Groves and Jeremy Wynne have created a sensitive campaign centred around an emotional visual that focuses on re-building. The campaign includes  in-store posters,  DM, redeemable vouchers and a website.&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/8758498562472112406-5593462764877226814?l=wilsoneverardadvertising.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://wilsoneverardadvertising.blogspot.com/feeds/5593462764877226814/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=8758498562472112406&amp;postID=5593462764877226814' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/5593462764877226814'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/5593462764877226814'/><link rel='alternate' type='text/html' href='http://wilsoneverardadvertising.blogspot.com/2009/05/precious-memories-saved.html' title='Precious memories saved!'/><author><name>james</name><uri>http://www.blogger.com/profile/12108151316006156472</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='22' height='32' src='http://3.bp.blogspot.com/_AhRHAL2MAVA/SST3K0aZHSI/AAAAAAAAAAg/iCc6PGzeZG8/S220/a7.jpg'/></author><media:thumbnail xmlns:media='http://search.yahoo.com/mrss/' url='http://2.bp.blogspot.com/_AhRHAL2MAVA/Shnq7NEq7HI/AAAAAAAAABg/8j6FMPJUiMw/s72-c/HO+7258+A2+Poster.jpg' height='72' width='72'/><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-8758498562472112406.post-9052553560720894028</id><published>2009-05-19T21:56:00.000-07:00</published><updated>2009-05-19T22:00:55.669-07:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='cinema'/><category scheme='http://www.blogger.com/atom/ns#' term='creative'/><category scheme='http://www.blogger.com/atom/ns#' term='adelaide'/><category scheme='http://www.blogger.com/atom/ns#' term='retail'/><category scheme='http://www.blogger.com/atom/ns#' term='Wilson Everard'/><category scheme='http://www.blogger.com/atom/ns#' term='advertising'/><category scheme='http://www.blogger.com/atom/ns#' term='south australia'/><category scheme='http://www.blogger.com/atom/ns#' term='television'/><category scheme='http://www.blogger.com/atom/ns#' term='melbourne'/><title type='text'></title><content type='html'>&lt;span style="font-weight: bold;"&gt;PM gets “Ruddy Big” results for Radio Rentals in South Australia.&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;Timed to go to air with the release of Mr.Rudd’s latest stimulus package, the new “Ruddy Big Plasma &amp;amp; LCD Sale” campaign for Radio Rentals SA features a cartoon image of the PM himself.&lt;br /&gt;&lt;br /&gt;Created by Wilson Everard Creative Directors Justin Groves and Jeremy Wynne, the campaign had South Australians stimulating Radio Rentals’ cash registers in droves.&lt;br /&gt;&lt;br /&gt;The results have been “Ruddy marvellous!” according to Gavin Hancock, Radio Rentals CEO.&lt;br /&gt;&lt;br /&gt;The voice of Kevin in the 30 second TVC and 2X30 second radio commercials was provided by actor David Legge, with illustrations by Bob Shields and animation and post production by SMR Melbourne.&lt;br /&gt;&lt;br /&gt;&lt;object width="320" height="266" class="BLOG_video_class" id="BLOG_video-4fd7a41809cd94e5" classid="clsid:D27CDB6E-AE6D-11cf-96B8-444553540000" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"&gt;&lt;param name="movie" value="http://www.youtube.com/get_player"&gt;&lt;param name="bgcolor" value="#FFFFFF"&gt;&lt;param name="allowfullscreen" value="true"&gt;&lt;param name="flashvars" value="flvurl=http://v5.nonxt3.googlevideo.com/videoplayback?id%3D4fd7a41809cd94e5%26itag%3D5%26app%3Dblogger%26ip%3D0.0.0.0%26ipbits%3D0%26expire%3D1330352112%26sparams%3Did,itag,ip,ipbits,expire%26signature%3D58353E3A9604794AFA262BC2F92388BCED17375E.6989493D9FACE95CC162917B7B474AC7F4303BA9%26key%3Dck1&amp;amp;iurl=http://video.google.com/ThumbnailServer2?app%3Dblogger%26contentid%3D4fd7a41809cd94e5%26offsetms%3D5000%26itag%3Dw160%26sigh%3DKQupEfrF4PrDykwZerLxokJaHTQ&amp;amp;autoplay=0&amp;amp;ps=blogger"&gt;&lt;embed src="http://www.youtube.com/get_player" type="application/x-shockwave-flash"width="320" height="266" bgcolor="#FFFFFF"flashvars="flvurl=http://v5.nonxt3.googlevideo.com/videoplayback?id%3D4fd7a41809cd94e5%26itag%3D5%26app%3Dblogger%26ip%3D0.0.0.0%26ipbits%3D0%26expire%3D1330352112%26sparams%3Did,itag,ip,ipbits,expire%26signature%3D58353E3A9604794AFA262BC2F92388BCED17375E.6989493D9FACE95CC162917B7B474AC7F4303BA9%26key%3Dck1&amp;iurl=http://video.google.com/ThumbnailServer2?app%3Dblogger%26contentid%3D4fd7a41809cd94e5%26offsetms%3D5000%26itag%3Dw160%26sigh%3DKQupEfrF4PrDykwZerLxokJaHTQ&amp;autoplay=0&amp;ps=blogger"allowFullScreen="true" /&gt;&lt;/object&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/8758498562472112406-9052553560720894028?l=wilsoneverardadvertising.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='enclosure' type='video/mp4' href='http://www.blogger.com/video-play.mp4?contentId=4fd7a41809cd94e5&amp;type=video%2Fmp4' length='0'/><link rel='replies' type='application/atom+xml' href='http://wilsoneverardadvertising.blogspot.com/feeds/9052553560720894028/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=8758498562472112406&amp;postID=9052553560720894028' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/9052553560720894028'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/9052553560720894028'/><link rel='alternate' type='text/html' href='http://wilsoneverardadvertising.blogspot.com/2009/05/ruddy.html' title=''/><author><name>james</name><uri>http://www.blogger.com/profile/12108151316006156472</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='22' height='32' src='http://3.bp.blogspot.com/_AhRHAL2MAVA/SST3K0aZHSI/AAAAAAAAAAg/iCc6PGzeZG8/S220/a7.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-8758498562472112406.post-4407380400757027602</id><published>2009-04-13T16:11:00.000-07:00</published><updated>2009-04-13T16:28:00.755-07:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='blokes stuff'/><category scheme='http://www.blogger.com/atom/ns#' term='FOOTBALL'/><category scheme='http://www.blogger.com/atom/ns#' term='creative'/><category scheme='http://www.blogger.com/atom/ns#' term='Wilson Everard'/><category scheme='http://www.blogger.com/atom/ns#' term='advertising'/><category scheme='http://www.blogger.com/atom/ns#' term='Dream Team'/><category scheme='http://www.blogger.com/atom/ns#' term='television'/><category scheme='http://www.blogger.com/atom/ns#' term='melbourne'/><category scheme='http://www.blogger.com/atom/ns#' term='AFL'/><title type='text'>Pick me baby!</title><content type='html'>&lt;span style="font-weight: bold;"&gt;AFL Big Guns Fire For Wilson Everard&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;Drawing on the near cult status of the AFL’s 5th Most Sexiest Player – Geelong’s ‘Fanta Pants’ Cameron Ling, this On-Line Campaign also features Carlton’s ‘Good Ole’ Brendan Fevola, Hawthorn’s ‘Umpire’s Pet’ Campbell Brown and Richmond’s ‘Pick Me Baby’ Matthew Richardson.&lt;br /&gt;&lt;br /&gt;Created by Wilson Everard Advertising for the AFL’s On-Line Dream Team 2009 competition, this Webvert Campaign has generated nearly 20,000 views and has also been featured on Channel 9 - The Footy Show and Channel 10’s Saturday night AFL game coverage. As well as receiving Back Page coverage in The Age Sport on several occasions, this Campaign has also been featured at length during talkback segments on SEN Sports Radio 1116 to help kick some important goals for the AFL Player’s Association.&lt;br /&gt;&lt;br /&gt;&lt;object width="320" height="266" class="BLOG_video_class" id="BLOG_video-4a85be0729c60a51" classid="clsid:D27CDB6E-AE6D-11cf-96B8-444553540000" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"&gt;&lt;param name="movie" value="http://www.youtube.com/get_player"&gt;&lt;param name="bgcolor" value="#FFFFFF"&gt;&lt;param name="allowfullscreen" value="true"&gt;&lt;param name="flashvars" value="flvurl=http://v22.nonxt6.googlevideo.com/videoplayback?id%3D4a85be0729c60a51%26itag%3D5%26app%3Dblogger%26ip%3D0.0.0.0%26ipbits%3D0%26expire%3D1330352112%26sparams%3Did,itag,ip,ipbits,expire%26signature%3D543BDA3D206B580434AD9DA66F5ACA87A0D4C79A.243DDC89D33E5B7A56C6E477FC035B22B8F385A4%26key%3Dck1&amp;amp;iurl=http://video.google.com/ThumbnailServer2?app%3Dblogger%26contentid%3D4a85be0729c60a51%26offsetms%3D5000%26itag%3Dw160%26sigh%3DGd4tQbbyTSWR4xTNEX8Qlievb2Q&amp;amp;autoplay=0&amp;amp;ps=blogger"&gt;&lt;embed src="http://www.youtube.com/get_player" type="application/x-shockwave-flash"width="320" height="266" bgcolor="#FFFFFF"flashvars="flvurl=http://v22.nonxt6.googlevideo.com/videoplayback?id%3D4a85be0729c60a51%26itag%3D5%26app%3Dblogger%26ip%3D0.0.0.0%26ipbits%3D0%26expire%3D1330352112%26sparams%3Did,itag,ip,ipbits,expire%26signature%3D543BDA3D206B580434AD9DA66F5ACA87A0D4C79A.243DDC89D33E5B7A56C6E477FC035B22B8F385A4%26key%3Dck1&amp;iurl=http://video.google.com/ThumbnailServer2?app%3Dblogger%26contentid%3D4a85be0729c60a51%26offsetms%3D5000%26itag%3Dw160%26sigh%3DGd4tQbbyTSWR4xTNEX8Qlievb2Q&amp;autoplay=0&amp;ps=blogger"allowFullScreen="true" /&gt;&lt;/object&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/8758498562472112406-4407380400757027602?l=wilsoneverardadvertising.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='enclosure' type='video/mp4' href='http://www.blogger.com/video-play.mp4?contentId=4a85be0729c60a51&amp;type=video%2Fmp4' length='0'/><link rel='replies' type='application/atom+xml' href='http://wilsoneverardadvertising.blogspot.com/feeds/4407380400757027602/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=8758498562472112406&amp;postID=4407380400757027602' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/4407380400757027602'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/4407380400757027602'/><link rel='alternate' type='text/html' href='http://wilsoneverardadvertising.blogspot.com/2009/04/pick-me-baby.html' title='Pick me baby!'/><author><name>james</name><uri>http://www.blogger.com/profile/12108151316006156472</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='22' height='32' src='http://3.bp.blogspot.com/_AhRHAL2MAVA/SST3K0aZHSI/AAAAAAAAAAg/iCc6PGzeZG8/S220/a7.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-8758498562472112406.post-2906613641370773951</id><published>2009-04-06T23:47:00.000-07:00</published><updated>2009-04-06T23:59:20.650-07:00</updated><title type='text'>Brendan Fevola sings for his supper!</title><content type='html'>In this webvert Fev sings the Collingwood theme song as part of his promise to do anything to get selected for your dream team!&lt;br /&gt;&lt;object width="320" height="266" class="BLOG_video_class" id="BLOG_video-a3e492fca4fa10f" classid="clsid:D27CDB6E-AE6D-11cf-96B8-444553540000" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"&gt;&lt;param name="movie" value="http://www.youtube.com/get_player"&gt;&lt;param name="bgcolor" value="#FFFFFF"&gt;&lt;param name="allowfullscreen" value="true"&gt;&lt;param name="flashvars" value="flvurl=http://v22.nonxt8.googlevideo.com/videoplayback?id%3D0a3e492fca4fa10f%26itag%3D5%26app%3Dblogger%26ip%3D0.0.0.0%26ipbits%3D0%26expire%3D1330352112%26sparams%3Did,itag,ip,ipbits,expire%26signature%3D42C1DCBD88B15EBD69629A5A9125C708360689EB.F107CC0E3DDD496CBABFA2FB0B997F62DEE2F99%26key%3Dck1&amp;amp;iurl=http://video.google.com/ThumbnailServer2?app%3Dblogger%26contentid%3Da3e492fca4fa10f%26offsetms%3D5000%26itag%3Dw160%26sigh%3Db2cKUZZhsJkgSGb36VVjGidR1SE&amp;amp;autoplay=0&amp;amp;ps=blogger"&gt;&lt;embed src="http://www.youtube.com/get_player" type="application/x-shockwave-flash"width="320" height="266" bgcolor="#FFFFFF"flashvars="flvurl=http://v22.nonxt8.googlevideo.com/videoplayback?id%3D0a3e492fca4fa10f%26itag%3D5%26app%3Dblogger%26ip%3D0.0.0.0%26ipbits%3D0%26expire%3D1330352112%26sparams%3Did,itag,ip,ipbits,expire%26signature%3D42C1DCBD88B15EBD69629A5A9125C708360689EB.F107CC0E3DDD496CBABFA2FB0B997F62DEE2F99%26key%3Dck1&amp;iurl=http://video.google.com/ThumbnailServer2?app%3Dblogger%26contentid%3Da3e492fca4fa10f%26offsetms%3D5000%26itag%3Dw160%26sigh%3Db2cKUZZhsJkgSGb36VVjGidR1SE&amp;autoplay=0&amp;ps=blogger"allowFullScreen="true" /&gt;&lt;/object&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/8758498562472112406-2906613641370773951?l=wilsoneverardadvertising.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='enclosure' type='video/mp4' href='http://www.blogger.com/video-play.mp4?contentId=a3e492fca4fa10f&amp;type=video%2Fmp4' length='0'/><link rel='replies' type='application/atom+xml' href='http://wilsoneverardadvertising.blogspot.com/feeds/2906613641370773951/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=8758498562472112406&amp;postID=2906613641370773951' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/2906613641370773951'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/2906613641370773951'/><link rel='alternate' type='text/html' href='http://wilsoneverardadvertising.blogspot.com/2009/04/brendan-fevola-sings-for-his-supper.html' title='Brendan Fevola sings for his supper!'/><author><name>james</name><uri>http://www.blogger.com/profile/12108151316006156472</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='22' height='32' src='http://3.bp.blogspot.com/_AhRHAL2MAVA/SST3K0aZHSI/AAAAAAAAAAg/iCc6PGzeZG8/S220/a7.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-8758498562472112406.post-7366646301097197380</id><published>2009-03-02T15:28:00.000-08:00</published><updated>2009-03-02T18:03:01.495-08:00</updated><title type='text'></title><content type='html'>&lt;a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://4.bp.blogspot.com/_AhRHAL2MAVA/SayPlFnN0cI/AAAAAAAAABY/Ay5nYJ0u7dI/s1600-h/090129_424e.jpg"&gt;&lt;img style="margin: 0pt 0pt 10px 10px; float: right; cursor: pointer; width: 291px; height: 194px;" src="http://4.bp.blogspot.com/_AhRHAL2MAVA/SayPlFnN0cI/AAAAAAAAABY/Ay5nYJ0u7dI/s320/090129_424e.jpg" alt="" id="BLOGGER_PHOTO_ID_5308775928087564738" border="0" /&gt;&lt;/a&gt;&lt;br /&gt;&lt;span style="font-weight: bold;"&gt;WILSON EVERARD’S BOSCH CAMPAIGN A ‘KNOCKOUT’&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;Melbourne agency Wilson Everard brings new client Bosch Blue to new heights in electronic media for the first time as part of a comprehensive campaign to launch the German company’s new range of cordless power tools for professional tradesmen.&lt;br /&gt;&lt;br /&gt;With a boxing theme for the new 18V Lithium-Ion ‘Champion’ product, Wilson Everard creative directors Justin Groves and Jeremy Wynne expect a ‘knockout’.&lt;br /&gt;&lt;br /&gt;“The campaign includes five radio executions, a promotion, a dedicated microsite, print, POS, public relations and a launch event for retailers,” Mr Wynne said.&lt;br /&gt;&lt;br /&gt;Globally Bosch Blue is the world leader in power tools for professional tradesmen.&lt;br /&gt;&lt;br /&gt;“Boxing is a sport that resonates with tradesmen and because the Bosch Blue product belts the daylight out of the competition at every level, the connection’s a natural,” explained Mr Wynne.&lt;br /&gt;&lt;br /&gt;Account Director Natalie Kuss said ‘The media campaign utilises Nova FM and Austereo nationally and across the Tasman in New Zealand.&lt;br /&gt;&lt;br /&gt;It extends across magazines as well as eDMs linking back to a dedicated microsite to make this a fully integrated campaign that will be hard to miss.’&lt;br /&gt;&lt;br /&gt;Agency: Wilson Everard Advertising   &lt;br /&gt;Creative: Jeremy Wynne &amp;amp; Justin Groves&lt;br /&gt;Client: Tim Feldman, Bosch Blue 18V Cordless&lt;br /&gt;Account Director: Natalie Kuss&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/8758498562472112406-7366646301097197380?l=wilsoneverardadvertising.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://wilsoneverardadvertising.blogspot.com/feeds/7366646301097197380/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=8758498562472112406&amp;postID=7366646301097197380' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/7366646301097197380'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/7366646301097197380'/><link rel='alternate' type='text/html' href='http://wilsoneverardadvertising.blogspot.com/2009/03/wilson-everards-bosch-campaign-knockout.html' title=''/><author><name>james</name><uri>http://www.blogger.com/profile/12108151316006156472</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='22' height='32' src='http://3.bp.blogspot.com/_AhRHAL2MAVA/SST3K0aZHSI/AAAAAAAAAAg/iCc6PGzeZG8/S220/a7.jpg'/></author><media:thumbnail xmlns:media='http://search.yahoo.com/mrss/' url='http://4.bp.blogspot.com/_AhRHAL2MAVA/SayPlFnN0cI/AAAAAAAAABY/Ay5nYJ0u7dI/s72-c/090129_424e.jpg' height='72' width='72'/><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-8758498562472112406.post-4352998624615987726</id><published>2009-02-25T21:35:00.000-08:00</published><updated>2009-02-25T21:53:25.742-08:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='blokes stuff'/><category scheme='http://www.blogger.com/atom/ns#' term='FOOTBALL'/><category scheme='http://www.blogger.com/atom/ns#' term='cinema'/><category scheme='http://www.blogger.com/atom/ns#' term='creative'/><category scheme='http://www.blogger.com/atom/ns#' term='Wilson Everard'/><category scheme='http://www.blogger.com/atom/ns#' term='advertising'/><category scheme='http://www.blogger.com/atom/ns#' term='Dream Team'/><category scheme='http://www.blogger.com/atom/ns#' term='melbourne'/><category scheme='http://www.blogger.com/atom/ns#' term='AFL'/><title type='text'></title><content type='html'>&lt;span style="font-weight: bold;"&gt;PICK ME - FANTA PANTS!&lt;/span&gt;&lt;br /&gt;Drawing on the near cult status of the AFL’s 5th Most Sexiest Player - Geelong’s Cameron Ling, this On-line Campaign was created by Wilson Everard Advertising for the AFL Players’ Association to drive traffic to the AFL’s On-Line DreamTeam 2009 competition. This 1st Webvert marks what will be a series of spots that will show the length some players will go to, just to get picked by Footy Fans for the Dream Team 2009.&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;object width="320" height="266" class="BLOG_video_class" id="BLOG_video-136353bbea5d277f" classid="clsid:D27CDB6E-AE6D-11cf-96B8-444553540000" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"&gt;&lt;param name="movie" value="http://www.youtube.com/get_player"&gt;&lt;param name="bgcolor" value="#FFFFFF"&gt;&lt;param name="allowfullscreen" value="true"&gt;&lt;param name="flashvars" value="flvurl=http://v3.nonxt3.googlevideo.com/videoplayback?id%3D136353bbea5d277f%26itag%3D5%26app%3Dblogger%26ip%3D0.0.0.0%26ipbits%3D0%26expire%3D1330352112%26sparams%3Did,itag,ip,ipbits,expire%26signature%3D74EDAFF62B3807DCAE7884725707CA168E40526.256894BAC75CFEEB388E2E0158286D3509620489%26key%3Dck1&amp;amp;iurl=http://video.google.com/ThumbnailServer2?app%3Dblogger%26contentid%3D136353bbea5d277f%26offsetms%3D5000%26itag%3Dw160%26sigh%3Di0EQQ4Fvm0m_clahWr4A_IZiJRg&amp;amp;autoplay=0&amp;amp;ps=blogger"&gt;&lt;embed src="http://www.youtube.com/get_player" type="application/x-shockwave-flash"width="320" height="266" bgcolor="#FFFFFF"flashvars="flvurl=http://v3.nonxt3.googlevideo.com/videoplayback?id%3D136353bbea5d277f%26itag%3D5%26app%3Dblogger%26ip%3D0.0.0.0%26ipbits%3D0%26expire%3D1330352112%26sparams%3Did,itag,ip,ipbits,expire%26signature%3D74EDAFF62B3807DCAE7884725707CA168E40526.256894BAC75CFEEB388E2E0158286D3509620489%26key%3Dck1&amp;iurl=http://video.google.com/ThumbnailServer2?app%3Dblogger%26contentid%3D136353bbea5d277f%26offsetms%3D5000%26itag%3Dw160%26sigh%3Di0EQQ4Fvm0m_clahWr4A_IZiJRg&amp;autoplay=0&amp;ps=blogger"allowFullScreen="true" /&gt;&lt;/object&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/8758498562472112406-4352998624615987726?l=wilsoneverardadvertising.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='enclosure' type='video/mp4' href='http://www.blogger.com/video-play.mp4?contentId=136353bbea5d277f&amp;type=video%2Fmp4' length='0'/><link rel='replies' type='application/atom+xml' href='http://wilsoneverardadvertising.blogspot.com/feeds/4352998624615987726/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=8758498562472112406&amp;postID=4352998624615987726' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/4352998624615987726'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/4352998624615987726'/><link rel='alternate' type='text/html' href='http://wilsoneverardadvertising.blogspot.com/2009/02/pick-me-fanta-pants-drawing-on-near.html' title=''/><author><name>james</name><uri>http://www.blogger.com/profile/12108151316006156472</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='22' height='32' src='http://3.bp.blogspot.com/_AhRHAL2MAVA/SST3K0aZHSI/AAAAAAAAAAg/iCc6PGzeZG8/S220/a7.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-8758498562472112406.post-1142565224105524220</id><published>2009-01-13T15:21:00.000-08:00</published><updated>2009-01-13T15:26:53.010-08:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='computers'/><category scheme='http://www.blogger.com/atom/ns#' term='cinema'/><category scheme='http://www.blogger.com/atom/ns#' term='creative'/><category scheme='http://www.blogger.com/atom/ns#' term='advertising'/><category scheme='http://www.blogger.com/atom/ns#' term='south australia'/><category scheme='http://www.blogger.com/atom/ns#' term='television'/><category scheme='http://www.blogger.com/atom/ns#' term='melbourne'/><title type='text'></title><content type='html'>&lt;span style="font-weight: bold;"&gt;Computer illiterates rejoice. Radio Rentals SA packs live computer expert in box with computer. &lt;/span&gt;&lt;br /&gt;&lt;br /&gt;Cinema audiences in South Australia were left in no doubt that when they rent a computer from Radio Rentals, technical support comes as part of the package. The lighthearted, quirky commercial created by &lt;span style="font-weight: bold;"&gt;Wilson Everard Advertising,&lt;/span&gt; sees Dr PC being tossed in the box along with the computer by two &lt;span style="font-weight: bold;"&gt;Radio Rentals&lt;/span&gt; assistants. The box is then stapled shut and the two walk off as the voice over details the offer. For Radio Rentals customers, the Doctor is most definitely in.&lt;br /&gt;&lt;br /&gt;&lt;object width="320" height="266" class="BLOG_video_class" id="BLOG_video-97c22403de6f7de" classid="clsid:D27CDB6E-AE6D-11cf-96B8-444553540000" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"&gt;&lt;param name="movie" value="http://www.youtube.com/get_player"&gt;&lt;param name="bgcolor" value="#FFFFFF"&gt;&lt;param name="allowfullscreen" value="true"&gt;&lt;param name="flashvars" value="flvurl=http://v3.nonxt1.googlevideo.com/videoplayback?id%3D097c22403de6f7de%26itag%3D5%26app%3Dblogger%26ip%3D0.0.0.0%26ipbits%3D0%26expire%3D1330352112%26sparams%3Did,itag,ip,ipbits,expire%26signature%3D463CE266221302264FD4B5698CDFD3500E5DACA.80B5F985AADF6FE9300CE330083906D5A3331FBE%26key%3Dck1&amp;amp;iurl=http://video.google.com/ThumbnailServer2?app%3Dblogger%26contentid%3D97c22403de6f7de%26offsetms%3D5000%26itag%3Dw160%26sigh%3DnYNBSHVhxbMYYpEqKuAL0ujYKMA&amp;amp;autoplay=0&amp;amp;ps=blogger"&gt;&lt;embed src="http://www.youtube.com/get_player" type="application/x-shockwave-flash"width="320" height="266" bgcolor="#FFFFFF"flashvars="flvurl=http://v3.nonxt1.googlevideo.com/videoplayback?id%3D097c22403de6f7de%26itag%3D5%26app%3Dblogger%26ip%3D0.0.0.0%26ipbits%3D0%26expire%3D1330352112%26sparams%3Did,itag,ip,ipbits,expire%26signature%3D463CE266221302264FD4B5698CDFD3500E5DACA.80B5F985AADF6FE9300CE330083906D5A3331FBE%26key%3Dck1&amp;iurl=http://video.google.com/ThumbnailServer2?app%3Dblogger%26contentid%3D97c22403de6f7de%26offsetms%3D5000%26itag%3Dw160%26sigh%3DnYNBSHVhxbMYYpEqKuAL0ujYKMA&amp;autoplay=0&amp;ps=blogger"allowFullScreen="true" /&gt;&lt;/object&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/8758498562472112406-1142565224105524220?l=wilsoneverardadvertising.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='enclosure' type='video/mp4' href='http://www.blogger.com/video-play.mp4?contentId=97c22403de6f7de&amp;type=video%2Fmp4' length='0'/><link rel='replies' type='application/atom+xml' href='http://wilsoneverardadvertising.blogspot.com/feeds/1142565224105524220/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=8758498562472112406&amp;postID=1142565224105524220' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/1142565224105524220'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/1142565224105524220'/><link rel='alternate' type='text/html' href='http://wilsoneverardadvertising.blogspot.com/2009/01/computer-illiterates-rejoice.html' title=''/><author><name>james</name><uri>http://www.blogger.com/profile/12108151316006156472</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='22' height='32' src='http://3.bp.blogspot.com/_AhRHAL2MAVA/SST3K0aZHSI/AAAAAAAAAAg/iCc6PGzeZG8/S220/a7.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-8758498562472112406.post-8211054152252095551</id><published>2008-12-17T21:02:00.000-08:00</published><updated>2008-12-17T21:09:45.032-08:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='creative'/><category scheme='http://www.blogger.com/atom/ns#' term='adelaide'/><category scheme='http://www.blogger.com/atom/ns#' term='retail'/><category scheme='http://www.blogger.com/atom/ns#' term='Wilson Everard'/><category scheme='http://www.blogger.com/atom/ns#' term='television'/><category scheme='http://www.blogger.com/atom/ns#' term='melbourne'/><title type='text'></title><content type='html'>&lt;span style="font-weight: bold;"&gt;Adelaide shoppers saved by the SA Team.&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;Shoppers in Adelaide who are stuck for Xmas ideas are being saved by the SA Team from Radio Rentals. The TV campaign created by Melbourne creative advertising agency Wilson Everard may not feature Mr.T, but for thousands of Adelaide customers doing it tough, it features something far more interesting: a team armed with dozens of great gift ideas bursting in to save the day and a great deal of money!&lt;br /&gt;&lt;br /&gt;&lt;object width="320" height="266" class="BLOG_video_class" id="BLOG_video-32a057489be1de2c" classid="clsid:D27CDB6E-AE6D-11cf-96B8-444553540000" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"&gt;&lt;param name="movie" value="http://www.youtube.com/get_player"&gt;&lt;param name="bgcolor" value="#FFFFFF"&gt;&lt;param name="allowfullscreen" value="true"&gt;&lt;param name="flashvars" value="flvurl=http://v21.nonxt3.googlevideo.com/videoplayback?id%3D32a057489be1de2c%26itag%3D5%26app%3Dblogger%26ip%3D0.0.0.0%26ipbits%3D0%26expire%3D1330352112%26sparams%3Did,itag,ip,ipbits,expire%26signature%3D43BB350B639CB320468A32D33D54C2374CC59577.64A6BB43F18F9F6941F309046E49883A4F752A9F%26key%3Dck1&amp;amp;iurl=http://video.google.com/ThumbnailServer2?app%3Dblogger%26contentid%3D32a057489be1de2c%26offsetms%3D5000%26itag%3Dw160%26sigh%3Dnhv64jebrV4qjCtHwiVdUm9XlP0&amp;amp;autoplay=0&amp;amp;ps=blogger"&gt;&lt;embed src="http://www.youtube.com/get_player" type="application/x-shockwave-flash"width="320" height="266" bgcolor="#FFFFFF"flashvars="flvurl=http://v21.nonxt3.googlevideo.com/videoplayback?id%3D32a057489be1de2c%26itag%3D5%26app%3Dblogger%26ip%3D0.0.0.0%26ipbits%3D0%26expire%3D1330352112%26sparams%3Did,itag,ip,ipbits,expire%26signature%3D43BB350B639CB320468A32D33D54C2374CC59577.64A6BB43F18F9F6941F309046E49883A4F752A9F%26key%3Dck1&amp;iurl=http://video.google.com/ThumbnailServer2?app%3Dblogger%26contentid%3D32a057489be1de2c%26offsetms%3D5000%26itag%3Dw160%26sigh%3Dnhv64jebrV4qjCtHwiVdUm9XlP0&amp;autoplay=0&amp;ps=blogger"allowFullScreen="true" /&gt;&lt;/object&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/8758498562472112406-8211054152252095551?l=wilsoneverardadvertising.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='enclosure' type='video/mp4' href='http://www.blogger.com/video-play.mp4?contentId=32a057489be1de2c&amp;type=video%2Fmp4' length='0'/><link rel='replies' type='application/atom+xml' href='http://wilsoneverardadvertising.blogspot.com/feeds/8211054152252095551/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=8758498562472112406&amp;postID=8211054152252095551' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/8211054152252095551'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/8211054152252095551'/><link rel='alternate' type='text/html' href='http://wilsoneverardadvertising.blogspot.com/2008/12/adelaide-shoppers-saved-by-sa-team.html' title=''/><author><name>james</name><uri>http://www.blogger.com/profile/12108151316006156472</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='22' height='32' src='http://3.bp.blogspot.com/_AhRHAL2MAVA/SST3K0aZHSI/AAAAAAAAAAg/iCc6PGzeZG8/S220/a7.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-8758498562472112406.post-2404770779147156332</id><published>2008-12-07T16:57:00.000-08:00</published><updated>2008-12-07T17:01:04.271-08:00</updated><title type='text'></title><content type='html'>&lt;a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://1.bp.blogspot.com/_AhRHAL2MAVA/STxxJBymOSI/AAAAAAAAABA/XmM-usuaDVs/s1600-h/Ben+and+Pat%27s+vacation211.jpg"&gt;&lt;img style="margin: 0pt 0pt 10px 10px; float: right; cursor: pointer; width: 320px; height: 213px;" src="http://1.bp.blogspot.com/_AhRHAL2MAVA/STxxJBymOSI/AAAAAAAAABA/XmM-usuaDVs/s320/Ben+and+Pat%27s+vacation211.jpg" alt="" id="BLOGGER_PHOTO_ID_5277217263284795682" border="0" /&gt;&lt;/a&gt;&lt;br /&gt;&lt;span style="font-weight: bold;"&gt;SEMA 2008 –the end of the world as we know it?&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;We first went to &lt;span style="font-weight: bold;"&gt;SEMA&lt;/span&gt; (the Specialist Equipment Manufacturers Association) show in Las Vegas in 2006 with client Bob Jane T-Marts.&lt;br /&gt;Creative Director Justin Groves and I hired a &lt;span style="font-weight: bold;"&gt;Hertz Shelby Mustang&lt;/span&gt; to really get into the spirit of the event.&lt;br /&gt;Every hot-rodder, tyre and wheel manufacturer and factory tuner was there and the theme was appropriately ‘American Muscle’.&lt;br /&gt;This year’s show in November was as big or bigger with businesses committed to display or attend prior to the September financial meltdown.&lt;br /&gt;The mood of the meeting was ‘let’s enjoy ourselves because we may not be here next year’.&lt;br /&gt;As &lt;span style="font-weight: bold;"&gt;Ford&lt;/span&gt; showed off its new Flex people mover –like a sliced, diced and chopped Range Rover, &lt;span style="font-weight: bold;"&gt;Chrysler&lt;/span&gt; basked in its new Challenger retro sportster being adopted and adapted by almost every tuner and hot-rodder, and GM previewed its new Aussie-fettled Camaro and its new Pontic G8 (Commodore SS), the boss cockeys of all three manufacturers flew their private jets to Washington to beg for government assistance.&lt;br /&gt;SEMA was like the last big party before the adults put all the toys away.&lt;br /&gt;The upside was an Aussie company, &lt;span style="font-weight: bold;"&gt;Disc Brakes Australia&lt;/span&gt; from down the road in &lt;span style="font-weight: bold;"&gt;Oakleigh, Victoria. &lt;/span&gt;&lt;br /&gt;Great display with a &lt;span style="font-weight: bold;"&gt;Holden Ute&lt;/span&gt; –they’ve been at SEMA for ten years and Sales and Marketing Director &lt;span style="font-weight: bold;"&gt;Martin Peart&lt;/span&gt; is optimistic having just opened a warehouse in Detroit despite the doom and gloom merchants.&lt;br /&gt;Check them out at www.dba.com.au&lt;br /&gt;And this year we hired a Dodge Challenger R/T with a big Hemi up front!&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/8758498562472112406-2404770779147156332?l=wilsoneverardadvertising.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://wilsoneverardadvertising.blogspot.com/feeds/2404770779147156332/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=8758498562472112406&amp;postID=2404770779147156332' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/2404770779147156332'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/2404770779147156332'/><link rel='alternate' type='text/html' href='http://wilsoneverardadvertising.blogspot.com/2008/12/sema-2008-end-of-world-as-we-know-it-we.html' title=''/><author><name>james</name><uri>http://www.blogger.com/profile/12108151316006156472</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='22' height='32' src='http://3.bp.blogspot.com/_AhRHAL2MAVA/SST3K0aZHSI/AAAAAAAAAAg/iCc6PGzeZG8/S220/a7.jpg'/></author><media:thumbnail xmlns:media='http://search.yahoo.com/mrss/' url='http://1.bp.blogspot.com/_AhRHAL2MAVA/STxxJBymOSI/AAAAAAAAABA/XmM-usuaDVs/s72-c/Ben+and+Pat%27s+vacation211.jpg' height='72' width='72'/><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-8758498562472112406.post-501701519939891500</id><published>2008-12-04T16:15:00.000-08:00</published><updated>2008-12-04T16:24:48.197-08:00</updated><title type='text'></title><content type='html'>&lt;a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://3.bp.blogspot.com/_AhRHAL2MAVA/STh0ujVOemI/AAAAAAAAAA4/9ny7VpLYpK4/s1600-h/COVER.jpg"&gt;&lt;img style="margin: 0pt 0pt 10px 10px; float: right; cursor: pointer; width: 240px; height: 320px;" src="http://3.bp.blogspot.com/_AhRHAL2MAVA/STh0ujVOemI/AAAAAAAAAA4/9ny7VpLYpK4/s320/COVER.jpg" alt="" id="BLOGGER_PHOTO_ID_5276095306571610722" border="0" /&gt;&lt;/a&gt;&lt;br /&gt;&lt;span style="font-weight: bold;"&gt;Coodabeen Champion Ian Cover entertains Wilson Everard Advertising clients&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;Coodabeen Champion Ian Cover entertained an audience of over forty Wilson Everard Advertising clients at the Client Christmas lunch yesterday.&lt;br /&gt;It went something like this: I'll look really good in my &lt;span style="font-weight: bold;"&gt;Hard Yakka&lt;/span&gt; gear and &lt;span style="font-weight: bold;"&gt;Ambra&lt;/span&gt; pantihose, with my &lt;span style="font-weight: bold;"&gt;Teds Camera&lt;/span&gt; around my neck, holding a &lt;span style="font-weight: bold;"&gt;Bosch &lt;/span&gt;drill and a &lt;span style="font-weight: bold;"&gt;Drummond Golf&lt;/span&gt; bag with my wife massaging my neck with a &lt;span style="font-weight: bold;"&gt;Homedics&lt;/span&gt; massager while pushing my &lt;span style="font-weight: bold;"&gt;Honda&lt;/span&gt; mower with &lt;span style="font-weight: bold;"&gt;Bob Jane All Rounder&lt;/span&gt; tyres outside my million dollar &lt;span style="font-weight: bold;"&gt;Far East&lt;/span&gt; apartment thats just been painted with &lt;span style="font-weight: bold;"&gt;Haymes Paint.&lt;/span&gt;&lt;br /&gt;A good time was had by all we are led to believe!&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/8758498562472112406-501701519939891500?l=wilsoneverardadvertising.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://wilsoneverardadvertising.blogspot.com/feeds/501701519939891500/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=8758498562472112406&amp;postID=501701519939891500' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/501701519939891500'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/501701519939891500'/><link rel='alternate' type='text/html' href='http://wilsoneverardadvertising.blogspot.com/2008/12/coodabeen-champion-ian-cover-entertains.html' title=''/><author><name>james</name><uri>http://www.blogger.com/profile/12108151316006156472</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='22' height='32' src='http://3.bp.blogspot.com/_AhRHAL2MAVA/SST3K0aZHSI/AAAAAAAAAAg/iCc6PGzeZG8/S220/a7.jpg'/></author><media:thumbnail xmlns:media='http://search.yahoo.com/mrss/' url='http://3.bp.blogspot.com/_AhRHAL2MAVA/STh0ujVOemI/AAAAAAAAAA4/9ny7VpLYpK4/s72-c/COVER.jpg' height='72' width='72'/><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-8758498562472112406.post-1309901921244269191</id><published>2008-11-30T18:54:00.000-08:00</published><updated>2008-11-30T18:57:48.894-08:00</updated><title type='text'></title><content type='html'>&lt;span style="font-weight: bold;"&gt;Aussie ad campaign adopted by the US to target stressed Americans.&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;Marketing executives in the U.S. found the new HoMedics Australia Xmas campaign created by Wilson Everard Advertising so relaxing that they decided to adopt the commercial for the U.S. market. In a time where everyone is shouting at TV audiences, it was felt that the gentle, quiet and relaxing nature of the TV commercial would attract audiences by providing some welcome and engaging relief from all the noise. Europe has also expressed interest in adopting the campaign.&lt;br /&gt;To see the TV commercial go to www.wilsoneverard.com.au&lt;object width="320" height="266" class="BLOG_video_class" id="BLOG_video-63dc66a29dfa4471" classid="clsid:D27CDB6E-AE6D-11cf-96B8-444553540000" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"&gt;&lt;param name="movie" value="http://www.youtube.com/get_player"&gt;&lt;param name="bgcolor" value="#FFFFFF"&gt;&lt;param name="allowfullscreen" value="true"&gt;&lt;param name="flashvars" value="flvurl=http://v8.nonxt4.googlevideo.com/videoplayback?id%3D63dc66a29dfa4471%26itag%3D5%26app%3Dblogger%26ip%3D0.0.0.0%26ipbits%3D0%26expire%3D1330352112%26sparams%3Did,itag,ip,ipbits,expire%26signature%3D322EB432A8D693B6F6D4DFD98A57E30E8AA7E25C.7CEC0F6C7B800738A906B0C8C40079CFDD96327D%26key%3Dck1&amp;amp;iurl=http://video.google.com/ThumbnailServer2?app%3Dblogger%26contentid%3D63dc66a29dfa4471%26offsetms%3D5000%26itag%3Dw160%26sigh%3D5Y22xuY72NxzTFHRxxlqTLp4SyY&amp;amp;autoplay=0&amp;amp;ps=blogger"&gt;&lt;embed src="http://www.youtube.com/get_player" type="application/x-shockwave-flash"width="320" height="266" bgcolor="#FFFFFF"flashvars="flvurl=http://v8.nonxt4.googlevideo.com/videoplayback?id%3D63dc66a29dfa4471%26itag%3D5%26app%3Dblogger%26ip%3D0.0.0.0%26ipbits%3D0%26expire%3D1330352112%26sparams%3Did,itag,ip,ipbits,expire%26signature%3D322EB432A8D693B6F6D4DFD98A57E30E8AA7E25C.7CEC0F6C7B800738A906B0C8C40079CFDD96327D%26key%3Dck1&amp;iurl=http://video.google.com/ThumbnailServer2?app%3Dblogger%26contentid%3D63dc66a29dfa4471%26offsetms%3D5000%26itag%3Dw160%26sigh%3D5Y22xuY72NxzTFHRxxlqTLp4SyY&amp;autoplay=0&amp;ps=blogger"allowFullScreen="true" /&gt;&lt;/object&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/8758498562472112406-1309901921244269191?l=wilsoneverardadvertising.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='enclosure' type='video/mp4' href='http://www.blogger.com/video-play.mp4?contentId=63dc66a29dfa4471&amp;type=video%2Fmp4' length='0'/><link rel='replies' type='application/atom+xml' href='http://wilsoneverardadvertising.blogspot.com/feeds/1309901921244269191/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=8758498562472112406&amp;postID=1309901921244269191' title='1 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/1309901921244269191'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/1309901921244269191'/><link rel='alternate' type='text/html' href='http://wilsoneverardadvertising.blogspot.com/2008/11/aussie-ad-campaign-adopted-by-us-to.html' title=''/><author><name>james</name><uri>http://www.blogger.com/profile/12108151316006156472</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='22' height='32' src='http://3.bp.blogspot.com/_AhRHAL2MAVA/SST3K0aZHSI/AAAAAAAAAAg/iCc6PGzeZG8/S220/a7.jpg'/></author><thr:total>1</thr:total></entry><entry><id>tag:blogger.com,1999:blog-8758498562472112406.post-50273155404294876</id><published>2008-11-19T21:10:00.000-08:00</published><updated>2008-11-23T21:12:30.531-08:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='advertising'/><category scheme='http://www.blogger.com/atom/ns#' term='golf'/><category scheme='http://www.blogger.com/atom/ns#' term='television'/><category scheme='http://www.blogger.com/atom/ns#' term='melbourne'/><title type='text'></title><content type='html'>&lt;a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://2.bp.blogspot.com/_AhRHAL2MAVA/SSTx1RgOK9I/AAAAAAAAAAU/YjcY4cPZGV0/s1600-h/IMG_4397.JPG"&gt;&lt;img style="margin: 0pt 0pt 10px 10px; float: right; cursor: pointer; width: 235px; height: 176px;" src="http://2.bp.blogspot.com/_AhRHAL2MAVA/SSTx1RgOK9I/AAAAAAAAAAU/YjcY4cPZGV0/s320/IMG_4397.JPG" alt="" id="BLOGGER_PHOTO_ID_5270603361464232914" border="0" /&gt;&lt;/a&gt;&lt;span style="font-weight: bold;"&gt;Local Country Fire Authority burn up fairway during new Drummond Golf TV campaign for Wilson Everard Advertising.&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;Hidden Valley Golf and Country Club, north of Melbourne, recently played host to a new television campaign for Drummond Golf created by Wilson Everard Advertising. Members were surprised to see the local CFA crew driving golf carts in formation down the fairway behind golfing legend Brett Ogle. During the two days of filming, members also witnessed a number of other strange and wonderful sights including a world famous individual being dropped head first into a sand bunker. The first commercials go to air in December with more to follow in the New Year.&lt;br /&gt;Creative Directors: Justin Groves &amp;amp; Jeremy Wynne&lt;br /&gt;To view the commercials go to www.wilsoneverard.com.au&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/8758498562472112406-50273155404294876?l=wilsoneverardadvertising.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://wilsoneverardadvertising.blogspot.com/feeds/50273155404294876/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=8758498562472112406&amp;postID=50273155404294876' title='1 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/50273155404294876'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/50273155404294876'/><link rel='alternate' type='text/html' href='http://wilsoneverardadvertising.blogspot.com/2008/11/local-country-fire-authority-burn-up.html' title=''/><author><name>james</name><uri>http://www.blogger.com/profile/12108151316006156472</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='22' height='32' src='http://3.bp.blogspot.com/_AhRHAL2MAVA/SST3K0aZHSI/AAAAAAAAAAg/iCc6PGzeZG8/S220/a7.jpg'/></author><media:thumbnail xmlns:media='http://search.yahoo.com/mrss/' url='http://2.bp.blogspot.com/_AhRHAL2MAVA/SSTx1RgOK9I/AAAAAAAAAAU/YjcY4cPZGV0/s72-c/IMG_4397.JPG' height='72' width='72'/><thr:total>1</thr:total></entry><entry><id>tag:blogger.com,1999:blog-8758498562472112406.post-8266794630230726269</id><published>2008-11-10T20:38:00.000-08:00</published><updated>2008-11-10T20:43:18.226-08:00</updated><title type='text'></title><content type='html'>&lt;a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://1.bp.blogspot.com/_AhRHAL2MAVA/SRkM7TNkxGI/AAAAAAAAAAM/5UebBMOeyp0/s1600-h/pr.jpg"&gt;&lt;img style="margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 177px; height: 250px;" src="http://1.bp.blogspot.com/_AhRHAL2MAVA/SRkM7TNkxGI/AAAAAAAAAAM/5UebBMOeyp0/s320/pr.jpg" alt="" id="BLOGGER_PHOTO_ID_5267255452095530082" border="0" /&gt;&lt;/a&gt;&lt;br /&gt;&lt;p&gt;&lt;span style="color: rgb(220, 131, 217);"&gt;&lt;strong&gt;Haymes Paint (a Wilson Everard Advertising client for over 17 years) is proud to partner the National Breast Cancer Foundation for this year's Pink Ribbon Day held on October 27th&lt;/strong&gt;. The National Breast Cancer Foundation is the only not-for-profit organization that is dedicated to supporting and promoting high quality research into the prevention, detection and treatment of breast cancer.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;img src="file:///Users/jamese/Library/Caches/TemporaryItems/moz-screenshot.jpg" alt="" /&gt;&lt;span style="color: rgb(220, 131, 217);"&gt;‘Dedicated’ and ‘High quality’ are also terms used a lot at Haymes Paint. The Haymes family has been making ultra-premium quality paint since 1935. A family business with a philosophy to never take short cuts on quality, the Haymes brand continues to develop and create exciting, new paint products and services.&lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;span style="color: rgb(220, 131, 217);"&gt;Haymes Paint has &lt;/span&gt;&lt;span style="color: rgb(220, 131, 217);"&gt;distributed 15,000 ‘special issue’ paint cans throughout their retail outlets Australia-wide sporting ‘Pink Lids’. For every one on these cans sold Haymes Paint will donate $3.00 to the National Breast Cancer Foundation.&lt;/span&gt;&lt;/p&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/8758498562472112406-8266794630230726269?l=wilsoneverardadvertising.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://wilsoneverardadvertising.blogspot.com/feeds/8266794630230726269/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=8758498562472112406&amp;postID=8266794630230726269' title='1 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/8266794630230726269'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/8266794630230726269'/><link rel='alternate' type='text/html' href='http://wilsoneverardadvertising.blogspot.com/2008/11/haymes-paint-wilson-everard-advertising.html' title=''/><author><name>james</name><uri>http://www.blogger.com/profile/12108151316006156472</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='22' height='32' src='http://3.bp.blogspot.com/_AhRHAL2MAVA/SST3K0aZHSI/AAAAAAAAAAg/iCc6PGzeZG8/S220/a7.jpg'/></author><media:thumbnail xmlns:media='http://search.yahoo.com/mrss/' url='http://1.bp.blogspot.com/_AhRHAL2MAVA/SRkM7TNkxGI/AAAAAAAAAAM/5UebBMOeyp0/s72-c/pr.jpg' height='72' width='72'/><thr:total>1</thr:total></entry><entry><id>tag:blogger.com,1999:blog-8758498562472112406.post-5229440872202978317</id><published>2008-10-16T23:09:00.000-07:00</published><updated>2008-10-16T23:10:56.314-07:00</updated><title type='text'>WE go to Xtremes for Hard Yakka.</title><content type='html'>&lt;div id="left-column"&gt;&lt;p&gt;                         &lt;/p&gt;Work wear brand Hard Yakka has just launched a new campaign across national outdoor supersites, in-store point-of-sale, banner ads and an interactive microsite. To show the clothes coping in extreme conditions blokes are shown abseiling and appearing to be working on the logo and headline.&lt;br /&gt;&lt;p&gt;                        &lt;img src="http://www.wilsoneverard.com.au/images/news/xtreme.jpg" class="left" /&gt; &lt;/p&gt;                   &lt;/div&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/8758498562472112406-5229440872202978317?l=wilsoneverardadvertising.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://wilsoneverardadvertising.blogspot.com/feeds/5229440872202978317/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=8758498562472112406&amp;postID=5229440872202978317' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/5229440872202978317'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/5229440872202978317'/><link rel='alternate' type='text/html' href='http://wilsoneverardadvertising.blogspot.com/2008/10/we-go-to-xtremes-for-hard-yakka.html' title='WE go to Xtremes for Hard Yakka.'/><author><name>james</name><uri>http://www.blogger.com/profile/12108151316006156472</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='22' height='32' src='http://3.bp.blogspot.com/_AhRHAL2MAVA/SST3K0aZHSI/AAAAAAAAAAg/iCc6PGzeZG8/S220/a7.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-8758498562472112406.post-5073546607958510627</id><published>2008-10-16T23:04:00.000-07:00</published><updated>2008-10-16T23:06:10.119-07:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='charity'/><category scheme='http://www.blogger.com/atom/ns#' term='advertising'/><category scheme='http://www.blogger.com/atom/ns#' term='menswear'/><title type='text'>Jim Stynes a true Australian character.</title><content type='html'>&lt;div id="left-column"&gt;Australian rules football legend, football club saviour and untiring charity worker Jim Stynes has been selected as the initial recipient of the Anthony Squires Australian Character award.   &lt;p&gt;&lt;img src="http://www.wilsoneverard.com.au/images/news/stynes.jpg" class="leftInner" align="left" /&gt;Irish born Stynes was selected for his achievements through his Reach Foundation, which assists youth at risk.&lt;/p&gt;  &lt;p&gt;The awards are based on commitment to the community and contributing to the character of the nation.&lt;/p&gt;  &lt;p&gt;Anthony Squires suits are Australian made but with a worldwide reputation for quality, cut and elegance. Prime Ministers since Sir Robert Menzies have proudly worn Anthony Squires.&lt;/p&gt;  &lt;p&gt;Proudly Australian for 50 years they are manufactured in Preston by the Stafford Group – Australia’s leading men’s clothing manufacturer – a company that traces its Melbourne history back to 1893.&lt;/p&gt;  &lt;p&gt;Stynes has agreed to appear in a series of advertisements which promote both Anthony Squires and the Reach Foundation that are being developed by &lt;a href="http://www.wilsoneverard.com.au/who-we-are.asp"&gt;Wilson Everard&lt;/a&gt;.&lt;/p&gt;  &lt;p&gt;Managing Director of the Stafford Group, Maurice Lubansky, said that Jim Stynes epitomised the Anthony Squires values of commitment and contribution to Australia. &lt;/p&gt;                   &lt;/div&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/8758498562472112406-5073546607958510627?l=wilsoneverardadvertising.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://wilsoneverardadvertising.blogspot.com/feeds/5073546607958510627/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=8758498562472112406&amp;postID=5073546607958510627' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/5073546607958510627'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/5073546607958510627'/><link rel='alternate' type='text/html' href='http://wilsoneverardadvertising.blogspot.com/2008/10/jim-stynes-true-australian-character.html' title='Jim Stynes a true Australian character.'/><author><name>james</name><uri>http://www.blogger.com/profile/12108151316006156472</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='22' height='32' src='http://3.bp.blogspot.com/_AhRHAL2MAVA/SST3K0aZHSI/AAAAAAAAAAg/iCc6PGzeZG8/S220/a7.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-8758498562472112406.post-5342499859340809422</id><published>2008-10-16T21:06:00.000-07:00</published><updated>2008-10-16T21:11:54.180-07:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='blokes stuff'/><category scheme='http://www.blogger.com/atom/ns#' term='Honda'/><category scheme='http://www.blogger.com/atom/ns#' term='Wilson Everard'/><category scheme='http://www.blogger.com/atom/ns#' term='Bosch'/><category scheme='http://www.blogger.com/atom/ns#' term='Hard Yakka'/><title type='text'>WE celebrate winning Bosch Power tools!</title><content type='html'>Big celebrations at &lt;span style="font-weight: bold;"&gt;Wilson Everard&lt;/span&gt; last friday when we were appointed as the advertising agency for &lt;span style="font-weight: bold;"&gt;Bosch Power Tools&lt;/span&gt; in Australia and New Zealand. Bosch is a perfect client for Wilson Everard as we are very much into blokes stuff including &lt;span style="font-weight: bold;"&gt;Hard Yakka &lt;/span&gt;workwear, &lt;span style="font-weight: bold;"&gt;Honda Power Equipment &lt;/span&gt;and &lt;span style="font-weight: bold;"&gt;Bob Jane T-Marts &lt;/span&gt;to name a few. It was our creative that stood us apart from the competition and we are all looking forward to seeing in production in the near future.&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/8758498562472112406-5342499859340809422?l=wilsoneverardadvertising.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://wilsoneverardadvertising.blogspot.com/feeds/5342499859340809422/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=8758498562472112406&amp;postID=5342499859340809422' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/5342499859340809422'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/8758498562472112406/posts/default/5342499859340809422'/><link rel='alternate' type='text/html' href='http://wilsoneverardadvertising.blogspot.com/2008/10/we-celebrate-winning-bosch-power-tools.html' title='WE celebrate winning Bosch Power tools!'/><author><name>james</name><uri>http://www.blogger.com/profile/12108151316006156472</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='22' height='32' src='http://3.bp.blogspot.com/_AhRHAL2MAVA/SST3K0aZHSI/AAAAAAAAAAg/iCc6PGzeZG8/S220/a7.jpg'/></author><thr:total>0</thr:total></entry></feed>
